What are the responsibilities and job description for the Design & Marketing Specialist position at Horizon Ag-Products?
Design & Marketing Specialist
Summary:
The Design & Marketing Specialist designs and finishes product education and training materials designed to help our distribution partners understand and communicate our products’ value propositions to end users. The ideal candidate for the Design & Marketing Specialist role will be an excellent graphic designer, writer, and speaker, with a fundamental knowledge of the agricultural industry, soil science and/or farming practices. This position is located in Lakewood, CO with some travel required; no relocation assistance provided.
Who We’re Looking For:
We’re looking for a person who believes that good design is the foundation of influence. We’re looking for someone is who accountable, coachable, and has an eye for detail. While agricultural experience isn’t required, it would be extremely beneficial in shortening your runway for training. It is essential that you have the ability and experience to use Adobe Creative Suite to design and edit screen-, print-, video-, and web-based collateral pieces to help communicate science-based concepts to our customers and prospects.
We have a great group of team members, both in the office and in the field, that you’ll be working with hand-in-hand to develop training and sales materials that help communicate how our products benefit farmers across the globe. With your hard work, innovation, and potential, you can grow to define your career at Horizon Ag, while given ample opportunity for professional and personal growth in an environment where we celebrate our wins and look to get better when we don’t.
Even if you don’t have everything we’re looking for, we are willing to teach if you are willing to learn. We can work with the right person to integrate into our team, where you will become an invaluable resource for both Horizon Ag and our partners. We look forward to speaking with you.
Primary Responsibilities:
- Design/Graphics
- o Update and develop marketing communications collateral (print, video, web) utilizing Adobe Creative Cloud and Microsoft software products.
- Trainings and Meetings
- o Assist with development and support product presentations, slideshows, and collateral for our sales personnel and distribution partners.
- o Set up and coordinate remote trainings utilizing multiple platforms including Microsoft Teams, Zoom, and Webex.
- Website Management
- o Update, create, and monitor website pages and content for multiple company websites.
- Data Management
- o Update departmental databases, shared calendars, and training resources.
- Event Coordination
- o Manage a calendar, logistics, registration, and any required shipping for Horizon University trainings.
- o Organize product samples and other ancillary tradeshow/event items.
- Market Research
- o Conduct market research and analysis of competitive and similar products as needed.
- Copy Writing
- o Generate optimized cross-channel marketing communications collateral including case studies, testimonials, whitepapers, editorial, video, web, and social.
Secondary Responsibilities:
- Timely and accurate completion of reporting, administrative and meeting preparation/attendance duties.
- As requested, assist other Horizon Ag functions with information or tasks as required.
Qualifications & Requirements:
- Bachelor’s degree plus 3-5 years of B2B marketing experience required. Ag industry experience desired.
- Strong visual, written, and verbal communication skills are required.
- Proficiency with Adobe Create Cloud (primarily InDesign, Illustrator, Photoshop) applications required.
- Proficiency in MS Word, Excel, PowerPoint, and SharePoint is required.
- Experience with remote presentation platforms and video presentation tools is desired.
- Website design & management experience.
- Ability to implement multiple concurrent projects and activities and complete them in a timely manner.
Intangibles:
- Keen eye for detail
- Team player willing to wear many hats
- Ability to be responsive in a dynamic environment
- Creative, strategic, and critical thinking skills
What Horizon Has to Offer:
- Excellent pay, salary-based bonus potential, benefits, and work-life balance
- Annual paid personal, professional, and technical development opportunities
- Paid family gym membership of your choice
- Develop relationships with leading ag-business companies
- Work to improve the lives of farmers around the world with sustainable products that deliver return on investment and help feed the world
Additional Information:
Classification: Exempt / Salary, paid bi-weekly, benefits eligible
Position open: Immediately
Location: Lakewood, CO
Horizon Ag-Products is an Equal Opportunity Employer
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Horizon Ag Products will not sponsor applicants for work visas for this position
Salary : $68,000 - $72,000