What are the responsibilities and job description for the Copywriter position at InterMedia Advertising?
Hello Creatives!
InterMedia Advertising is a full service ad agency specializing in Direct Response TV commercials. We are looking for a Senior Copywriter to lead our team of writers in creating dynamic TV commercials that know how to convert viewers into customers. Copywriter responsibilities include writing original copy and slogans for advertising campaigns, working with Junior Copywriters and maintaining our clients brand consistency across online channels. If you have experience creating Direct Response TV or online content, we’d like to meet you. Ultimately, you will help create informative and engaging content about our clients products and services for audiences.
Please also have experience in creating pitch decks. Ideal candidates should have DRTV agency experience.
Responsibilities
- Research industry-related topics and identify gaps in our content
- Write original copy for ads and social networks
- Prepare pitch decks
- Edit and fact-check pieces of content generated by colleagues (e.g. Junior Copywriters)
- Use SEO practices to optimize articles and increase visibility
- Liaise with Designers to enrich text with visual aids, like images and charts
- Shape language and tone used in sales emails, banners and brochures
- Create and oversee reports on content (e.g. weekly or monthly)
Skills
- Proven work experience as a TV Copywriter, Product Copywriter or similar role
- Portfolio of produced content
- Excellent writing and editing skills, with a keen eye for detail
- Hands-on experience with Project Management Systems (Monday/Slack)
- An ability to write creative copy both for short form and long form TV
- Solid time-management skills
- Basic keyword search knowledge
- BSc in Marketing, Communications, Journalism or relevant field
Job Type: Full-time
Pay: $60,000.00 - $80,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
COVID-19 considerations:
Yes, we're working remotely.
Experience:
- Marketing: 4 years (Preferred)
- Copywriting: 4 years (Preferred)
Work Location: One location