What are the responsibilities and job description for the Associate (PR-Tech) position at IRC, Inc.?
ICR, a leading strategic communications and advisory firm, is seeking an Associate to work closely with senior management to provide superior counsel and media relations support for an exciting range of public and private enterprise technology and services clients related to connected cars, Artificial Intelligence, IoT, cybersecurity, ecommerce, martech and SaaS. This experienced Associate is responsible for helping teams drive the tactical execution of plans and campaigns to exceed client expectations. The ideal candidate is passionate about storytelling and media relations and excels in a team environment where management and junior staff work hand in hand to achieve outstanding results.
Responsibilities:
- Play a significant role in the research, planning and development of strategic and creative corporate and tech communications programs
- Maintain strong relationships with business, technology and industry media
- Assist with financial transactions, new product launches, events and other major media milestones
- Develop client content, including contributed articles, press releases, media pitches, and digital content
- Proactive media relations to achieve quality placements
- Maintain and enhance client relations
- Understand the client’s overall business objectives and strategies in order to effectively promote specific campaigns
- Manage media results reporting process
- Assist with new business pitches and pitch prep
Qualifications:
- 2-4 years of relevant agency or client side PR experience, showing proven editorial placements in business and technology media
- Excellent writing, verbal and presentation skills
- Excellent organizational and planning skills; able to work quickly under pressure, handling and prioritizing multiple assignments
- Creative and energetic personality
- Exceptional attention to detail and follow up
- Understanding of enterprise technology trends and evolving PR landscape (earned/owned/paid media)
- Previous experience working with enterprise technology, health care IT and financial tech highly preferred
- S/B.A in public relations, marketing, business communications or related field preferred
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