Digital Marketing Specialist

Who we are:
Jamf, the standard for Apple in the enterprise, extends the legendary Apple experience people love to businesses, schools, and government organizations. After watching hundreds of users struggle to deploy, update, and secure Apple computers, iPads, and iPhones in business and in the classroom, we knew there had to be a better way to handle such pesky IT functions. Removing the barriers of technology and empowering doctors to treat patients, teachers to teach, and businesses to thrive.

Today, more than 34,000 customers from more than 150 countries rely on Jamf to help them succeed with Apple. We don’t say we are the best, but we strive to be the best. We are a group of curious, self-starters with a passion for making people’s lives easier, paving the way for a better Apple experience in government organizations, hospitals, businesses, and schools. 

What you’ll do at Jamf:
At Jamf, we empower people to be their best selves and do their best work. As a Digital Marketing Specialist, you will be responsible for assisting in execution and reporting of digital marketing initiatives for Jamf across multiple established markets with the potential to help facilitate the entrance of Jamf in emerging markets. The Digital Marketing Specialist is responsible for organizing advertising placements that help reach target audiences with messaging that sells Jamf as the solution for Apple device management. In this role, you will be expected to think creatively about the promotion of B2B software and drive measurable results through digital advertising.

Responsibilities

• Create, execute, monitor, manage and analyze paid social campaigns on LinkedIn and Twitter
• Support and coordinate content amplification through third party publishers 
• Research and propose strategic advertising campaigns for Manager of Digital Marketing 
• Assist with account-based display campaign creatives, performance and optimization 
• Assist in developing targeted campaigns designed to extend the Jamf reach in multiple industry verticals (Healthcare, Retail, Construction, K-12 Education, Higher Education, Commercial)
• Aid in establishing digital marketing footprint in new markets
• Organize and manage project plans, dependencies, deliverables and timelines in Monday.com 
• Collaborate with Content and Product Marketing to create campaign assets
• Optimize, maintain and seek new opportunities to expand product pages on paid review sites
• Work closely with Marketing Operations to support weekly reporting on KPI performance  
• Cross-functional collaboration – build strong relationships with Product Marketing, Content, Marketing Operations, Sales and other internal teams and subject matter experts (SMEs)
• Synchronize closely with Marketing Operations to create campaign tracking parameters to allow proper data attribution in Google Analytics and LeadsRX 
• Build campaigns in Salesforce and Marketo to attribute lead acquisition to paid campaigns  
• Assist with special projects & ad-hoc requests as needed 
• Performs all job responsibilities in alignment with the core values, mission and purpose of the organization
• Adheres to the highest moral, ethical and legal standards to foster an environment that promotes respect, innovation and creativity
• Supports and promotes a positive, inclusive workplace one in which the talents and strengths of our increasingly diverse workforce are welcomed, further developed and manifested in our work