What are the responsibilities and job description for the Digital Marketing Lead position at Jogan Health?
At Jogan Health Solutions, our mission is to care for our caregivers so that they can care for their communities. We work to ensure that communities across the country have the resources they need to provide the care they deserve. We are an extremely fast-growing company specializing in turnkey healthcare staffing, screening, and technology solutions.
We are looking to add highly motivated, resilient, intelligent, creative, and empathetic individuals to our rapidly growing team in Centennial, Colorado. Apply today to join our fast-growing team and help in our mission to care for our modern heroes — our caregivers.
We are searching for a Digital Marketing Lead that will own all paid media marketing and advertising across multiple channels. This person will be adept at taking campaigns from strategy and ideation through execution. Experience with social and search marketing is essential — print, TV, radio, and programmatic is a plus.
An ideal candidate will also be a detail-oriented, creative, and collaborative problem solver with outstanding communication and project management skills. This person will manage a growing team and interface with external agencies as needed.
Responsibilities:
- Overseeing all paid marketing initiatives.
- Working with staff and agencies to establish and meet project goals, budgets, and timelines.
- Developing strategic marketing campaigns in line with Jogan's goals.
- Monitoring project progress, from planning to execution, to ensure it remains focused and effective.
- Negotiating contract specifications and terms with clients or other external parties.
- Initiating and directing research efforts.
- Collecting and analyzing data and presenting it to other parties, including management and clients.
- Participating in the hiring and evaluation of employees within the advertising department.
- Providing expert advice on marketing and advertising methods for new or existing products or services.
Digital Marketing Lead Requirements:
- Bachelor’s degree in advertising, marketing, or a related field.
- A minimum of 2 years experience in digital marketing; management experience may be preferred.
- Understanding of design and marketing principles and techniques.
- Experience in running ad campaigns from strategy and inception to platform execution.
- Experience with Facebook Ads, Google Ads, and programmatic required.
- Experience with radio, TV, and print advertising preferred.
- Ability to develop strategies based on industry trends and developments.
- Exceptional organizational and multitasking skills, especially when working with multiple projects or teams.
- Excellent management, negotiation, listening, and verbal and written communication skills.
- Decisiveness and strong problem-solving skills, especially under pressure.
- Ability to develop and maintain working relationships.
- Good sales and presentation skills.
Job Type: Full-time
Pay: $65,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Vision insurance
Schedule:
- 8 hour shift
- Overtime
Education:
- Bachelor's (Preferred)
Experience:
- advertising management: 2 years (Preferred)
Work Location: One location