Requisition #: 439323
Location: Johns Hopkins Health System, Baltimore, MD 21201
Category: Information Technology
Work Shift: Day Shift
Work Week: Full Time
Weekend Work Required: No
Date Posted: Oct. 27, 2021
Position Summary:
The Business Intelligence Analyst II works under the direction of Consumer Engagement Internet Marketing Manager, Marketing and Communications and the Business Intelligence Manager, Technology Innovation Center. The position supports the Marketing and Communications department's overall analytics and data strategy while collaborating with Data Trust, Planning and Intelligence and Information technology (IT). This position delivers information, insight, and recommendations to optimize business’ goals around growth, retention, trust and engagement.
This role is responsible for supporting a data culture through metric definition and KPI frameworks to enable analysis, understanding, decision-making and storytelling. This person supports analytics and reporting for traditional and digital efforts including SEO, SEM, social media, programmatic display, e-mail marketing, user experience, survey and feedback tools, our CRM/PRM/Claims database, and web/customer experience.
Education:
Requires a minimum of a Bachelors Degree. Experience beyond the work experience requirement may be substituted for the degree on a 2 years of experience for 1 year of education basis
Work Experience:
Requires a minimum of 3 years related experience. Experience in Marketing and Communications strongly preferred. Minimum of 2 years of data analytics experience required.
Preferred Knowledge, Skills, or Abilities
Preferred Licensure, Certification, Registration:
Google Analytics Certification preferred
Google Tag Manager Fundamentals Certification preferred
Johns Hopkins Health System and its affiliates are an Equal Opportunity / Affirmative Action employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and expression, age, national origin, mental or physical disability, genetic information, veteran status, or any other status protected by federal, state, or local law.
Johns Hopkins Health System and its affiliates are drug-free workplace employers.
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