What are the responsibilities and job description for the Senior Copywriter position at Ketchum Inc.?
Overview
Ketchum is looking for a Senior Copywriter who can set the creative bar high and inspire clients and fellow creatives alike to follow. Skilled in conceptual and innovative thinking, you can distill complex brand and business insights into advertising, social and digital campaigns that grab attention and move audiences to action. If you’ve done all of that in the healthcare space as well, then let’s chat soon.
About the Job
- Bring big ideas to life through concepts, headlines and both long/short-form copy across advertising, digital and social channels
- Develop content for clients that breaks through while staying true to the brand’s voice, strategy and visuals
- Develop brand messaging/voice when needed
- Become a subject matter expert on a brand or category
- Work closely with creative leads/teams to ensure visual concepts and copy are cohesive and tailored to best practices across channels and platforms
- Present your work and build buy-in with internal teams and clients
- Build relationships with internal teams and clients to foster bigger thinking and business growth
- Collaborate with research, strategy and account teams to identify and obtain the information needed to develop compelling content
- Provide creative thinking, executions and pitching for new business opportunities
- Manage and mentor other creatives
- Will report to the Associate Creative Director or Creative Director level
Qualifications
- 5-7 years of professional experience writing for advertising, social and digital (may vary)
- Creative agency experience preferred
- A strong portfolio demonstrating your conceptual ability and writing craft. Work samples showing how you’ve done this in healthcare is a big plus.
- Ability to tell a good story and lead others to do the same
- Excellent concepting, writing, editing and proofreading skills
- A strong grasp of the current digital landscape including capabilities, trends and best practices for major social platforms
- Confidence/comfort in presenting to a wide range of audiences across a digitally connected team
- Ability to handle multiple projects at a time, meet deadlines and keep team(s) informed
About Ketchum
As a global communications consultancy with 90 plus years of experience, Ketchum is a trusted partner who is equal parts creative and analytical. Ketchum is a place where all perspectives and points of view are welcome and encouraged. We are a collection of communications specialists, content creators, creatives, researchers, data analysts, media pros, digital strategists, issues and crisis counselors, and tech nerds. And we love when those worlds collide to create the very best teams and solutions for our clients. We work with the world’s leading brands, emerging start-ups, and everything in between. We are beyond proud to have created some of the most celebrated and award-winning campaigns in our industry. We’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication.
We encourage our employees to be curious, brave, inspiring, and a force for good. Let’s talk. Come belong at Ketchum!
What we offer
- Robust benefits program
- Generous time off policies
- Retirement program with company match
- Workplace flexibility
- Business casual dress code
- Workplace and off-site social gatherings
- Yoga @ work
- Professional learning and development opportunities
- Tuition reimbursement
- Paid maternity/paternity leave
- Transit benefits
Interested? We’ve got an opportunity for you.
#LI-KET
