Ad Operations Specialist
Job Posting for Ad Operations Specialist at KOHLS
This position coordinates all pre- and post-launch campaign requirements including tagging, tracking, quality assurance, and technical support.
ACCOUNTABILITIES
TRAFFICKING
- Learn the fundamentals of programmatic ad serving and supporting technology
- Maintain the end-to-end campaign management process, including trafficking and monitoring delivery of cross-channel campaigns
- Append UTM tracking to creative destination URLs
- Work in the DV platform to wrap tags and setup blocking/monitoring
PROJECT COORDINATION
- Execute campaigns with the broader teams, ensuring that all digital campaign deliverables are met within a timely manner
- Work closely with internal teams on campaign execution as needed
TROUBLESHOOTING
- Troubleshoot any issues surfaced during the campaign lifecycle as it relates to campaign setup and reporting
QUALITY ASSURANCE
- Perform diligent and detail-oriented QA for campaigns prior to launch
- Monitor live campaigns to ensure tags and creative are running as planned
SPECIALIZING
- Maintain ad operations processes and best practices, providing suggestion on improvement opportunities
- Assist with special projects as needed
- Stay abreast on industry trends and best practices
QUALIFICATIONS
REQUIRED
- Quick learner of new technologies, tools, and processes
- Problem-solving and solution-seeking mentality
- Extremely proactive and highly organized, with the ability to manage multiple tasks simultaneously
- Possess strong communication skills
PREFERRED
- BA/BS Preferred
- Proficient in Microsoft Excel
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Salary.com Estimation for Ad Operations Specialist in Menomonee Falls, WI
$52,377 to $71,416
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