What are the responsibilities and job description for the Outreach Manager position at Launch Potato?
YOUR ROLE
You’ll work with talented marketers and content creators to grow brand awareness and build high-quality links to the FinanceBuzz, a Launch Potato company. You’ll be responsible for building and maintaining relationships with relevant publishers, journalists, bloggers, and industry experts and obtaining placements with them. You’ll also stay on top of trends and help ideate data-driven stories, studies, and tools that both our readers and partners will be excited to share.
SUCCESS LOOKS LIKE
- Improve SEO rankings and increase brand awareness through outreach and digital PR practices
- Pitch and place content with top-tier publications
- Build outreach email lists for outreach campaigns
- Work with the content team to ideate and execute interesting, shareable stories and data studies
- Manage content partnerships and syndication relationships
- Research and test new PR and link building tactics
- Track and report on progress
- Hire and manage freelance contributors as needed
WHAT YOU NEED TO SUCCEED
- 3 years of experience in digital marketing or SEO role
- Strong attention to detail and ability to work independently
- A deep passion for networking and all things Internet, you’re highly successful in connecting with people digitally
- A clear understanding of how search engine optimization works
- Strong written and persuasive communication skills
- Familiarity with the tools like Muckrack, Ahrefs, and Google Docs
- A strong editorial sensibility, you’ve got a feel for what will get an editor’s attention
WHO ARE WE?
Founded in 2014 with no external investment, Launch Potato has grown into a leading connector of advertisers to qualified customers.
Launch Potato is South Florida's fastest-growing media company leveraging data science, and fun to continue building our portfolio of category-leading direct-to-consumer brands that attract millions of users.
Most recently, honored as an Inc. Best Place to Work & Inc. Fastest Growing Company for the second time, a winner of the SFBJ Best Place to Work Award, and Florida Trend Best Place to Work. While our headquarters is in vibrant downtown Delray Beach, Florida, we have a unique, international team distributed across several countries and are a pioneering advocate of remote work. Check out the perks here!
From Day One, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Want to make your impact in a profitable, high-growth company? Apply now!
