Brand Marketing Manager

BRAND MANAGER

Hybrid role – based in Covington, GA (Atlanta metro area) - Relocation assistance available

Opportunity:

The PureTalk Brand Manager is a creative and analytical business leader with a proven track record in marketing strategy, campaign execution, storytelling, measurement and optimization against consumer-driven brands (B2C). He/she will be responsible for continuously advancing our Pure Talk brand vision through creative/branding as well as top of the funnel marketing tactics. This person will create the strategy and oversee the implementation of national marketing initiatives, setting objectives and KPIs for new launches.   Additionally, this person will direct the overall tone & voice of brand presence across all media including, digital, social, broadcast, packaging, retail and website.  

Company:

PureTalk, Telrite and H2O Wireless are nationwide providers of low cost, no contract wireless service operating on the nation's largest and most reliable GSM networks. Our growth is providing excellent career opportunities for talented professionals with a passion for achieving results. An admired, veteran owned company, we offer a well-rounded compensation and benefits package with a unique work environment in Covington, Georgia. 

Responsibility highlights 

• Lead the overarching marketing strategy, content & brand activation plans to support PureTalk and present to leadership. Other brands may be assigned on an as required basis.
• Report business results against budget, while reconciling changes to achieve overall business objectives.
• Craft & direct internal teams on the brand strategy as well as keeping it consistent across all touchpoints, including overseeing brief creation and briefing process. 
• Managing/delegating to marketing assistant
• Working with cross-functional teams to manage projects 
• Prioritizing creative projects and making sure projects are completed on time with the help of PM and Manager Creative Projects

Skills/Qualifications

• 5 years of experience in brand management or similar marketing role with proven track record in campaign creation/execution, creative/branding, and experience in leading rigorous marketing strategy, development, execution, and measurement mandatory.
• A strong business leader with both left brain and right brain capability
• A self-starter and entrepreneurial leader with strong work ethic. Performs well in a fast paced environment and brings a combination of high energy and sense of urgency
• Possesses an ambition for creativity, innovation, and making our brands best in class 
• Possesses strong communication skills and the ability to speak and write concisely and effectively, adapting messages to a range of audiences 
• A creative problem solver with the ability to think outside-the-box to create solutions and drive the strategic direction of the business
• A rigorous marketer, with experience in organizing teams against delivering both brand and commercial objectives
• Ideate, create, and execute culturally-relevant and targeted campaigns 
• Directly manage and cultivate creative talent to bring out the best assets & content that are aligned with our brands’ strategy
• Excellent attention to detail and quality
• Strong organization skills: self-directed and capable of working effectively in a fast-paced environment while juggling multiple projects.
• Demonstrated ability to execute projects on time and to work collaboratively in a team environment.
• Intuitive grasp of customer and a drive to impact and satisfy customers
• Ability to be in office 3 days/week in the Covington, GA HQ with option to work from Marietta, GA office occasionally

Please apply now.  Thank you for your interest!

Note that job information in this posting is not all-inclusive. Other duties and responsibilities will be assigned and are subject to change based on business needs and management directives.  No phone calls, agencies, or solicitations please. While we would like to respond to every inquiry, the volume of submissions prevents us from contacting those that are not close matches for consideration.  Please attach resume or include full job history with submission, along with earnings history.  Pure Talk USA, Locus Telecommunications, Life Wireless and Telrite are equal opportunity employers, dedicated to promoting a dynamic, culturally diverse and drug-free workplace.