Lightspeed Systems is on a mission to help K12 communities make learning safe, secure, and equitable – and we are seeking a VP of Marketing with the experience and drive to help us do it! This is a key leadership position that will involve a combination of data analysis, creativity, strategic planning, and tight execution as well as collaboration across the organization.
ABOUT THE ROLE
- Optimize our marketing strategy – Foster an analytical approach to creating and managing a marketing plan that helps us reach our sales and success targets
- Build a top-notch team – We are only as good as our talent! Continually recruit and nurture team members
- Drive effective marketing-sourced pipeline – Closely and quantitatively manage our marketing programs and pipeline to deliver the highest quality impact; and continuously improve our ROI
- Drive awareness and elevate our brand – Create an approach to inbound thought leadership, social, web, and PR to increase visibility and elevate brand perception
You will be responsible for inbound and outbound marketing functions. You will collaborate with strong Product Marketing, Product Management, and Sales leaders.
ABOUT YOU
What you need to have:
- You are a data-driven marketer and have the data analytics chops to prove it
- You are creative, and love trying new tactics
- You have a successful record of executing marketing campaigns that drive business growth
- You are creative in coming up with new campaign ideas and marketing approaches
- You are proactive, self-starter and highly organized. You can manage multiple projects in a fast-paced environment and can collaborate effectively across departments
- Bachelors degree or equivalent is required and an MBA is preferred
- A minimum of ten years marketing experience
- Strong ability to design and execute marketing plans and strategies
- Ability to solve problems effectively, think strategically and delver results
- Analytic skills to interpret campaign results and pipeline data to optimize marketing spend
Nice to Haves:
- Experience with Salesforce and Pardot
- Edtech marketing leadership experience
- ABM experience
- Experience in a high growth SAAS environment
ABOUT US
For over 20 years, Lightspeed Systems® has been a leader in the ever-changing landscape of K-12 learning technology. Lightspeed Systems works with tens of thousands of schools to maximize the safety, mobility, and effectiveness of their students’ learning experience. Every device can be covered with the most effective web filter, student safety monitor, classroom management software, device management tool, and analytics program available. Learn more at www.lightspeedsystems.com.
We love our employees, and we show it. A sneak peek into our BENEFITS & PERKS include:
- Health-- Medical, dental and vision insurance with healthy company contribution toward premiums. Lightspeed kicks cash into your HSA if you participate our HDHP.
- Wellness-- Paid parental leave. Healthy holiday and PTO policy, including Christmas to New Year’s Day break.
- Retirement-- 401(k) matching up to 6%
- Other -- Work from where it makes sense. Pet insurance.
ABOUT OUR ATX HQ
If “work from where it makes sense” includes being onsite for you some or all the time, you will LOVE being at the ranch. Our uniquely Lightspeed (and totally Texas) corporate headquarters has everything Lightspeeders need to get the job done – and a whole lot more.
- 15,000 sq. ft. of open work area, offices, and huddle rooms
- A private chef serving up lunch Tuesday through Thursday every week
- A state-of-the-art fitness center (with outfitted locker rooms)
- Physical therapist onsite regularly
- Indoor and outdoor casual collaboration spots
- Pet-friendly office environment
- A golf simulator, go-carts, shuffleboard, corn hole, and MORE fun
All within 31 sprawling acres of Live Oak trees that foster a natural habitat for local wildlife. It is not uncommon to be greeted daily by whitetail deer. (Maybe it wants to join your meeting?)