Global Verbal Brand Identity Senior Manager

A career in Sales and Marketing will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You’ll focus on designing, developing, and implementing communication programmes and media events to promote and sell the PwC’s brand and services as well as contribute to and evaluating our pricing strategies in the marketplace. The Global Marketing Organization (GMO) creates relevance, distinctiveness and growth for the PwC brand and business. We work together with the global markets and territory marketing leaders to deliver the go-to-market priorities aligned to Platforms, and enable sales and marketing excellence across the network.

To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be an authentic and inclusive leader, at all grades/levels and in all lines of service. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.

As a Senior Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:

• Take action to ensure everyone has a voice, inviting opinion from all.
• Establish the root causes of issues and tackle them, rather than just the symptoms.
• Initiate open and honest coaching conversations at all levels.
• Move easily between big picture thinking and managing relevant detail.
• Anticipate stakeholder needs, and develop and discuss potential solutions, even before the stakeholder realises they are required.
• Develop specialised expertise in one or more areas.
• Advise stakeholders on relevant technical issues for their business area.
• Navigate the complexities of global teams and engagements.
• Build trust with teams and stakeholders through open and honest conversation.
• Uphold the firm's code of ethics and business conduct.

The Brand and Creative CoE leads the development and implementation of the external brand strategy and brand experience across the entire PwC network of firms. The organization is responsible for global brand governance, brand protection, and the creative strategy of the brand. The Global Verbal Brand Identity Senior Manager is passionate about language and enjoys creating ways to solve verbal problems.

Job Requirements and Preferences:

Basic Qualifications:

Minimum Degree Required:
High School Diploma

Minimum Years of Experience:
6 year(s) of relevant experience

Preferred Qualifications:

Degree Preferred:
Master Degree

Preferred Knowledge/Skills:

Demonstrates intimate abilities and/or a proven record of success as a team leader:

• Developing and furthering the Brand Character, Brand Voice, and Writing style;
• Championing guidelines to enable consistency and clarity in messaging across the enterprise;
• Collaborating to create positioning, names, voice, messaging and content strategy, and content through services and experiences;
• Contributing significantly to advancing verbal identity practices by continuously improving our quality and methodologies, and developing intellectual property;
• Working with cross-disciplinary teams and across languages to unify as a single brand regardless of language or culture;
• Understanding the substance and style of a brand’s language and how it impacts the business;
• Building trust with customers through language as a foundation; and,
• Communicating with a proven verbal identity that aligns the brand.

Learn more about how we work: https://pwc.to/how-we-work

PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.

All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.

For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.

For positions in Albany (NY), California, Colorado, Nevada, New York City, Washington State, or Westchester County (NY), please visit the following link for pay range information: https://pwc.to/payrange-v1-ifsseniormanager

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Qualifications:

IFS - Internal Firm Services - Other