What are the responsibilities and job description for the Account Manager position at LumenAd?
Job Summary
Are you outgoing, self-motivated, and willing to take the lead? Do you know what is needed to ensure clients are happy and expectations are met? LumenAd, one of the fastest growing advertising intelligence companies in the country, is looking for an Account Manager who is able to join the team and make an immediate impact.
The Media Services team is the center of our customer operations and is the driving force behind our campaign execution, analysis, reporting, and account growth. Through our customer-focused approach to digital media management, we provide above-and-beyond customer service to hundreds of agencies, advertisers and media-buying professionals. Members of this team enjoy the opportunity to gain deep insight into the online advertising world and grow their careers through continued education in the workplace.
Candidates for this position must possess a background in advertising and/or marketing, a passion for technology and comfortability with data and numbers. S/he, ideally, has experience with digital ad buying platforms and/or advertising metrics. This candidate may have experience at an advertising agency in client service or digital media buying/planning.
This position is directly responsible for customer onboarding, communications, retention, and growth. The ideal candidate will have experience with customer relationship management and a knack for sales. S/he will be able to identify business opportunities and grow them into long-standing, profitable partnerships built on superb results and top-notch communication.
Responsibilities
- Develop a trusted advisor relationship and act as the lead point of contact for a specific group of clients
- Analyze, interpret, and present campaign performance in a clear, concise manner while providing customer guidance and strong, strategic recommendations to our clients
- Work across departments to develop and refine media strategies
- Manage and strengthen customer relationships
- Work with client and internal team to develop media plans and proposals
- Develop solutions to solve clients specific problems within digital workflow and digital media
- Act as the key strategist for campaign initiatives
- Keep clients’ needs and goals top of mind
- Initiate, coordinate, and oversee all company activities on behalf of the client
- Work with colleagues to launch and update campaigns
- Respond to client questions and requests in a timely manner
- Maintain meticulous documentation of all activities on the client’s behalf
- Identify any issues before the client does and provide solutions to strengthen client partnerships and ROI
- Develop a trusted advisor relationship and act as the lead point of contact for a specific group of clients
- Take part in pitches for new contracts (as needed)
- Continuously offer unsolicited ideas to increase the effectiveness of the client’s marketing initiatives
- Contribute to LumenAd’s profitability through good project management
- Work with the internal team to exceed clients’ expectations and keep re-earning clients’ trust
- Stay abreast of new solutions and opportunities within the ad tech space
- Seek growth opportunities within agency partnerships by keeping a forward-thinking mindset
- And other duties as needed to evolve this position
Qualifications
- Total comfort with technology and data analysis
- Strong mathematical and organizational skills
- Ability to solve complex problems and work with intricate systems
- Comfortably navigate Google Analytics, Social Channels, DSPs, and related technology
- Delegation skills/experience
- A proven track record of managing projects efficiently and effectively
- Ability to tell stories with data
- Well written email communication skills
- Excellent people skills
- Professional appearance and persona
- Readiness to work long or non-standard hours when necessary
- Travel to the client when necessary
- Able to handle pressure; Maintain composure and customer focus while solving problems
- Thrive on change as our products and services evolve
- Comfortable working in a fast-paced, cross-functional team
- The ability to work up to 50 hours a week when necessary with sustained computer usage.
- Alignment with LumenAd’s Core Values:
- Be inclusive
- Challenge yourself and others
- Be radically transparent
- Iterate to success, fast
- Have an impact
Education
- BA in Marketing, Advertising, Business, or related field, MBA preferred
- Minimum 3 years of digital advertising, media planning, and/or digital strategist
Location
- This position is located in Missoula, Montana.
About LumenAd
LumenAd is an enterprise advertising management solution that measures the return on ad spend of every investment across the digital ecosystem. Built within a proven framework for unifying programmatic, direct, search and social data, LumenAd centralizes every ad buy into one intuitive hub. Marketers can architect campaigns, connect to any data source, monitor performance in real-time and quickly craft insightful reports.