Marketer

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you.

And we’re counting on your unique voice and perspective to help EY become even better. Join us and build an exceptional experience for yourself, and a better working world for all.

The exceptional EY experience. It's yours to build.

EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.

Americas Strategy and Transactions Content Marketer Supervising Associate Brand, Marketing and Communications (BMC)

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you.

And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and shape your future with confidence.

Join our Brand, Marketing and Communications (BMC) team for our growing Strategy and Transactions (SaT) service line of business in the U.

S. You will help drive our brand and reputation through thought leadership, ad campaigns, media outreach and sales materials.

And you will use data to both optimize our campaigns and support lead generation opportunities.

The opportunity

As a Content Marketer, Supervising Associate within the BMC function, you will play a key role in building brand awareness and consideration of our SaT business.

The Content Marketer Supervising Associate will support the team’s five Senior Content Marketers with directing the marketing strategy and initiatives for select SaT priorities, solutions and sectors, including working with sector / solution leaders to develop annual marketing plans, managing content and campaign development, and tracking budget.

Working closely with the Senior Content Marketers on the team, this position will be a nexus of project management connectivity within the team, engaged with the team’s writers, media specialists, public relations officers and internal communications officers, as well as solution and sector practice colleagues, business development functions and the Americas Sector and Global SaT Marketing teams.

This role is a pivot opportunity for a marketer to grow their early career from technical to strategic marketing as they shape a brand with impactful storytelling.

This strong marketing team is the perfect environment for the willing talent to learn and grow.

Your key responsibilities

You will be expected to support and work closely with the team’s Senior Content Marketers to meet their brand and go-to-market objectives by supporting the development and execution of annual marketing plans for specific solution and sector offerings, as well as driving the creation, implementation and evaluation of a wide range of marketing activities.

You will support development and distribution of thought leadership, paid media, event development and management, media relations, social media, and the use of digital tools and platforms (e.

g., for demand generation and email marketing). You will also contribute to the planning, content development and onsite execution of select industry sponsorships, proprietary client events, and internal training.

You’ll be expected to work as part of a team that collaborates with the sector, practice, industry and other firm leaders to develop market-facing initiatives that help drive EY’s overall strategy around key business issues our clients face.

Skills and attributes for success

Support the Senior Content Marketers as they :

Team with Americas SaT Leaders and sector leaders to create solution-focused and sectorized marketing and communications campaigns and initiatives aligned to key buyer issues

Align with the Global SaT Marketing team to inform and activate global campaigns in the Americas

Align with Americas Sector Marketing teams on marketing activities involving SaT

Work closely with senior level subject matter experts to create impactful content and support the management of its distribution, externally and internally, utilizing multiple formats and channels as appropriate

Adept at implementing campaigns and effectively managing multiple concurrent marketing initiatives

Ability to engage and collaborate with team members and senior stakeholders

Track effectiveness of overall marketing campaigns and individual initiatives, providing measurement reports and status updates

Able to thrive while working within a highly matrixed and evolving organization with teammates and stakeholders based across the country

Leverage marketing automation and lead management to streamline, automate and measure all marketing programs and workflows

Proactively engage appropriate BMC specialty groups to help complete program deliverables. This includes internal and external communications, video, thought leadership, branding, digital marketing, agencies, other service lines, and more.

To qualify for the role, you must have :

A least 5 to 7 years of marketing experience with B2B marketing experience preferred

Bachelor’s degree, preferably with a marketing or equivalent experience

Excellent written and verbal communication skills (including presentations) as well as listening and interpretation skills including the talent to translate complex technical concepts into compelling marketing messages

Proven track record of success in a large, global and highly-matrixed enterprise

A solid understanding of the go-to-market and sales processes in a complex organization

Ability to work independently, as well as in virtual teams

Strength in working independently to resolve challenges while maintaining an active dialogue with leaders and stakeholders

Availability to work at an EY office (New York or Hoboken) 2-3 days per week

Strong project management skills and proficiency at effectively managing multiple complex and time sensitive projects

Proven talent at building relationships and influencing without authority to produce results and outcomes

Ability to track the effectiveness of overall marketing campaigns and individual initiatives, providing measurement reports and status updates

Ideally, you’ll also have :

Demonstrated ability to interface with senior leaders and decisionmakers across groups of diverse stakeholders

Ability to work in a fast-paced environment, possess efficient time management and prioritization skills

Adhere to internal reporting requirements and risk management protocols

Ability to proactively share marketing insights and market knowledge

What we look for

We are looking for individuals that have a strong business acumen, work ethic and personal leadership. Innovative, creative thinkers who are strategic, collaborative, and consultative and who can bring a fresh perspective will thrive in this environment.

Strong contributors to a collegial and supportive team culture.

What we offer

We offer a competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business.

In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.

Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances.

You’ll also be granted time off for designated EY Paid Holidays, Winter / Summer breaks, Personal / Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.

Continuous learning : You’ll develop the mindset and skills to navigate whatever comes next.

Success as defined by you : We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.

Transformative leadership : We’ll give you the insights, coaching and confidence to be the leader the world needs.

Diverse and inclusive culture : You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

If you can demonstrate that you meet the criteria above, please contact us as soon as possible.

What we offer

We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business.

The base salary range for this job in all geographic locations in the US is $72,100 to $134,900. The salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $86,600 to $153,300.

Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography.

In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.

Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year.

Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances.

You’ll also be granted time off for designated EY Paid Holidays, Winter / Summer breaks, Personal / Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.

Continuous learning : You’ll develop the mindset and skills to navigate whatever comes next.

Success as defined by you : We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.

Transformative leadership : We’ll give you the insights, coaching and confidence to be the leader the world needs.

Diverse and inclusive culture : You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

EY accepts applications for this position on an on-going basis. If you can demonstrate that you meet the criteria above, please contact us as soon as possible.

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

For those living in California, please click here for additional information.

EY is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity / expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law.

EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities.

If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY’s Talent Shared Services Team (TSS) or email the TSS at ssc.customersupport@ey.com

Last updated : 2024-10-25

Salary : $72,100 - $134,900