What are the responsibilities and job description for the Paid media specialist position at Mediabistro?
City Mattress has corporate offices in Bonita Springs, FL and Delray Beach, FL. This position is available in either location on a hybrid schedule.Company Overview :
As a leading mattress and furniture retailer, we believe that a good night's sleep is the key to wellness. We are passionate about creating the ultimate sleep experience for our customers, and we are looking for a Paid Media Specialist who can share our vision.
We have a fun, dynamic, and diverse team of employees who work together to make our customers' dreams come true. Building on decades of experience, City Mattress is growing and innovating across all our departments.
This means opportunity for you!Job Summary :
City Mattress is seeking a passionate Paid Media Specialist to join our growing digital marketing team and play a key role in driving brand awareness and conversions.
You'll be responsible for crafting, launching, and optimizing paid advertising campaigns across various platforms to achieve our marketing goals.
Use reporting, analytics, and trend tools for weekly, monthly and quarterly reporting that reveals business opportunities.
Campaign set-up and management : target development, creative testing, bid and budget management, and optimizations.Manage campaign budgets effectively, optimizing bids and placements for maximum return on ad spend (ROAS).
Effectively prioritize efforts to focus on delivering on the most important projects and tasks, track and report on campaign results, data analysis and participate in weekly updates.
Help create compelling ad copy and creatives that resonate with target audiences.Manage day-to-day deliverables and campaign management.
Understand internal business dynamics by region and store level and seamlessly integrate those into paid campaigns.Consistently look for ways to improve current processes or introduce new approaches that will drive efficiency.
Proactively identify new opportunities to increase performance and better optimize accounts for long-term success.Stay up to date on the latest paid media trends and best practices.
Requirements : 4 years of relevant paid media work experienceExperience working with social media tools such as Google Ads, Google Shopping, Google PMAX, Facebook Ads Manager, etc.
Advanced computer skills, particularly Microsoft Excel and PowerPointExperience with invoicing and budgetingMust be available to work weekends and holidaysStrong understanding and experience using multiple analytic toolsAgency and / or large budget experience is preferredBenefits : 401(k)Health, Vision, Dental insuranceEmployee assistance programEmployee discountFlexible scheduleFlexible spending accountHealth savings accountLife insurancePaid time offParental leaveProfessional development assistanceReferral programRetirement planWellness incentive programCM Management Inc. is an EEO employer.
Last updated : 2024-08-01
