Marketing and Business Development Representative

Meridian Behavioral Health
New Brighton, MN Full Time
POSTED ON 9/6/2022 CLOSED ON 11/10/2022

Job Posting for Marketing and Business Development Representative at Meridian Behavioral Health

Marketing and Business Development Representative

Location: New Brighton, MN

Meridian Behavioral Health LLC is a leader in behavioral health care and addiction recovery services, with a network of addiction treatment centers in Minnesota. We are seeking a high-energy, hungry, curious, passionate Marketing and Business Development Representative to promote, build and extend our brand to key existing and new referral sources. Critical to this role will be relationship building, and a professional, humble approach. The role will be located at the Resource Center in New Brighton and their mission will be to conduct outreach to build awareness and visibility of, and drive referrals to our portfolio of programs in within the Meridian brand. The Marketing and Business Development Representative will work closely with the VP of Marketing & Business Development (and others TBD) to develop and execute plans to support these initiatives.

Job Duties:

  • Develops a strategic marketing, sales and business development plan to advance the Company’s mission and objectives and to promote increased revenue, profitability and growth as an organization.
  • Assumes responsibility for overall marketing, sales and business development activities in a fiscally prudent and effective manner, consistent with policy and parameters established by the CEO.
  • Accountable to the CEO, VP of Operations and Meridian Behavioral Health Board members for meeting quarterly sales objectives.
  • Collaborates with Meridian Behavioral Health Program Directors of Women’s and Men’s Residential Treatment Services and Outpatient Services in the development of program marketing and sales strategy.
  • Develops a database of viable candidates/businesses for acquisition through research and attendance at local and regional conferences and through marketing and sales contacts.
  • Establishes contact and business relationships with prospective sellers and decision makers.
  • Collaborates with leadership at existing sites to identify business opportunities and enlist their assistance in meeting with prospects/referents in their areas.
  • Implements promotional activities for the organization though the effective development and use of print media, promotional/marketing materials, Meridian Behavioral Health’s website and intranet.
  • Creates new markets for existing services.
  • Works with executive management to develop new product lines to take advantage of needs in the marketplace.
  • Ensures confidentiality regarding all organizational business, clients’ medical backgrounds and treatment issues per HIPAA guidelines.
  • Responsible for maintaining and communicating the organization’s goals and objectives, including short and long-term plans.
  • Devotes a minimum of 80% of time to purposeful marketing, sales and business development activities with direct, visible involvement, focusing on increasing commercial and self-pay revenue streams.
  • Remains actively involved in the Chemical Health community, participates in public relations and educational activities, and maintains long-term commitment to referral development.
  • Identifies and communicates acquisition and growth opportunities and coordinates related implementation activities with approval of CEO and direct supervisor.
  • Monitors and develops plans, in cooperation with key corporate and site staff, to improve and sustain customer satisfaction in all service areas.
  • Models a visionary, team-oriented, accountable and results-oriented leadership style.
  • Ensures effective and efficient reporting to VP/GM - Women’s Division on the effectiveness of marketing and sales plan, communicating measurable outcomes supported by electronic Avatar reports.
  • Attends and participates in Meridian Behavioral Health Advisory Board meetings as directed.
  • Maintains a working knowledge of significant developments and trends in Behavioral Health.
  • Adheres to and promotes Meridian Behavioral Health’s Mark of Excellence guidelines.
  • Promotes Meridian Behavioral Health’s Mission, Vision and Values.
  • Supports corporate initiatives and assists with other projects as assigned.

Job Requirements

  • Bachelor’s degree in business, public relations or marketing required; Master’s Degree in related discipline preferred.
  • 3 years experience in sales, marketing and business development and/or acquisitions required.
  • Prior experience or knowledge relating to substance use and co-occurring disorders.
  • License as alcohol and drug or mental health professional a plus.
  • Must be free from chemical dependency for a continuous period of 2 years.

Benefits

  • Competitive pay
  • 20 days of paid-time-off 6 paid holidays
  • Health, dental, and vision insurance HSA/FSA
  • 401(k) – ROTH and traditional options
  • Career path opportunities
  • Discount with Verizon cell phone plans
  • Tuition reimbursement and discounted tuition at select colleges
  • A job with a sense of purpose as you help people on their path to recovery

We owe our success to the passion, commitment and expertise of our staff. Our licensed and experienced staff takes the role of coach/teacher, providing support and encouragement from the heart. Come join us and see the difference you’ll make!

Meridian Behavioral Health provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or genetics.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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