What are the responsibilities and job description for the Social Media Strategist position at MEXC Global?
MEXC North America is looking for a Social Media Strategist to join our Marketing team.
You will create an integrated platform strategy to drive engagement and app downloads. You will own and oversee the day-to-day posting on all of our social media channels for general engagement as well as to inform the community about important updates.
The ideal candidate is someone who is comfortable working in a fast-growing startup environment, has great time management skills, and can switch effortlessly between strategic planning and effective execution. This is a full-time position and your location is flexible.
Responsibilities
- Using social media marketing tools to create engaging content and maintain the company’s brand
- Working with marketing professionals to develop social media marketing campaigns
- Interacting with customers and other stakeholders via the company’s social media accounts
- Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
- Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
- Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs
- Generate, edit, and publish content daily
- Collaborate with other teams, like brand, communications, sales and customer service to ensure brand consistency
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends on social media, design tools and applications
Requirements
- 3 years of proven work experience as a Social Media Manager
- Experience with Twitter, Instagram, Facebook, LinkedIn, and Reddit
- Experience with publishing and moderation tools
- Experience in content management
- Ability to deliver creative content (text, image, and video)
- Great time management skills
- Data-driven; leaning on data and analytics to inform campaign and growth strategies
- Excellent communication skills
- Passionate about building communities
- Analytical and multitasking skills
- Self-starter who enjoys taking initiative and thrives in a fast-paced environment
- Passionate about cryptocurrencies and blockchain technology
- BA or above in Marketing or related field
Job Types: Full-time, Contract
Salary: $59,000.00 - $86,000.00 per year
Benefits:
- Paid time off
Schedule:
- Monday to Friday
Education:
- Bachelor's (Required)
Experience:
- Social Media Occupations: 1 year (Required)
- Marketing: 3 years (Required)
Work Location: Remote