What are the responsibilities and job description for the Content Manager position at MiaRec?
Job Title: Content Manager (Full-time, On-Site)
Reports to: Head of Marketing
Are you our future content manager?
We are looking for an all-star content marketing manager to join our growing team as the owner of our inbound marketing initiatives. Your goal will be to help us drive qualified traffic, leads, and sales by establishing our company as the #1 trusted authority in the Conversational Analytics Platform space.
If you have a passion for writing and storytelling with a journalist’s mindset, as well as an obsession with written content performance, content management, and analytics, keep reading!
Responsibilities:
- Execute a collaboratively created content strategy that allows for the consistent publication of the types of content that drives revenue and significantly impacts sales.
- Publish at least three new written pieces of content per week.
- Interview internal and external subject matter experts for content.
- Edit, proofread, and improve writers’ posts.
- Contribute to company email marketing efforts, including newsletters and automated workflows.
- Work closely with the sales team to identify content topics and develop an editorial calendar.
- Rely on content analytics and reporting to inform decisions.
- Lead search engine optimization (SEO) efforts for website and content.
- Produce premium content, including eBooks, pillar pages, and other offers used to convert our audience.
- Distribute content via social media for community engagement and long-term content promotion.
- Professional development and continued education in relevant areas (e.g., content technology, HubSpot certifications, writing proficiency).
Educational background: A degree in English, Journalism, and Public Relations is highly preferred but not mandatory. Commensurate experience will be considered.
Skills and required knowledge
- A true passion for writing.
- Impeccable writing and editorial skills, with an outstanding command of the English language.
- An understanding of standard editorial style guides, e.g., AP Style, Chicago Manual of Style, etc.
- Clear articulation of the business goal behind creating a piece (or series) of content.
- Project management skills to manage editorial schedules and deadlines within corporate and ongoing campaigns.
- Incredible people skills, particularly in working with a sales organization
- Has experience with programs such as HubSpot, Google Analytics, Google Search Console, and SEMRush (or similar)
- Has interview skills and is a curious and thoughtful listener.
- Understands how to use data to inform all strategic decisions.
- Operates well with giving and receiving feedback.
- Has a team mentality.
- Bonus skills: deeper HubSpot experience, print or broadcast journalism training.
Salary: $60,000-$80,000
About MiaRec:
MiaRec is an award-winning workforce engagement company providing Call Recording, Quality Management, and Voice Analytics solutions for customer focused and compliance-regulated organizations. We help enterprises leverage voice technology to mitigate risk, increase contact center visibility, drive transformation, and deepen the relationship between company and customer.
Salary : $60,000 - $80,000