What are the responsibilities and job description for the Marketing Specialist position at MIT?
Posting Description
MARKETING SPECIALIST, Credit Union, to support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, social media, digital advertising, events, or content marketing; coordinate the requests, planning, and execution of marketing campaigns, social media, SEO/SEM, and other marketing projects; assist with managing multiple external and internal vendors and teams in the creative development of digital content, advertising materials, media planning, and high-impact promotion; be responsible for day-to-day budget maintenance and awareness, including but not limited to submission, tracking, and reporting; research and recommend new tools, strategies, segmentation, SEO, best practices, etc. to ensure all marketing efforts are as successful and up to date; and assist in creating and maintaining editorial calendars and communicating deliverables.
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Job Requirements
REQUIRED: Bachelor’s degree in marketing, communications, or a related field and a minimum of three years of marketing experience; experience or interest in digital and social, both paid and organic creative development and execution; solid organizational skills and ability to manage multiple projects simultaneously; ability to develop strong relationships with management and editorial teams; solid interpersonal skills with internal and external clients and the ability to communicate effectively with various teams; excellent writing skills, including presentation development and visual/verbal storytelling, with experience presenting virtually and in-person to an audience; experience with the creative development process with key stakeholders; solid knowledge of Adobe Cloud, Word, PowerPoint, and Excel; and familiarity with standard research and ability to derive insights from the data. PREFERRED: Additional experience; and Credit union/financial institution experience. Job #24690-7