Manager, Programmatic Planning

NBCUniversal
New York, NY Full Time
POSTED ON 3/12/2024 CLOSED ON 4/6/2024

What are the responsibilities and job description for the Manager, Programmatic Planning position at NBCUniversal?

Company DescriptionNBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service. Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal’s commitment and how we are making an impact.Job DescriptionRole Summary:The Manager of Programmatic Product Planning will play a critical role within our fast-paced ad sales team with a focus on driving revenue through a suite of programmatic products, a key component of NBCU’s streaming portfolio. This role will report directly into to the Sr. Director of Programmatic Strategic Planning, and will be tasked overseeing a group of Digital Sales Planners to build compelling media proposals and effectively steward existing campaigns in order to drive ad revenue for the organization. Advanced knowledge of the digital advertising landscape and ability to operate effectively and efficiently at the cross-section of traditional and new media are critical to achieving success in this role.]Responsibilities:Lead a group of Digital Sales Planners and provide thoughtful guidance as it relates to plan building, rate approvals, campaign set up/execution, and workload prioritizationCollaborate across internal departments (Sales, Planning, Ad Operations, Account Management, etc.) to ensure coordination and alignment between Programmatic and Direct businessesServe as the programmatic subject-matter-expert as it relates to pricing and packaging strategies across both PG and PMP businessOversee the successful stewardship of all PG campaigns in collaboration with sales, ad operations, and inventory teams.Assess revenue at risk on a daily basis and proactively recommend solutions to ensure all PG campaigns deliver in fullEnsure all PG/PMP deals are priced appropriately according to agency/advertiser agreements and/or scatter marketplace conditions.  Analyze areas within the pre-sale and post-sale workflow that can be improved, and proactively recommend process enhancements that improve executional accuracy and efficiencyField escalations and work with Sales/Planning Director to enable resolution with clientsWork closely with Account Managers and Digital Sales Planners to ensure revenue pipeline is up-to-date and accurateEngage with internal and external stakeholders to manage the continued growth of programmatic revenueServe as a key internal subject matter expert on everything related to programmaticQualificationsQualifications:Bachelors degree or equivalent experience4 years of digital advertising experience, preferably in digital media planning, client services, campaign management or ad operationsAdvanced knowledge of digital ad sales cycle and media math. Knowledge of programmatic is a plus.Highly organized with a strong attention to detailAbility to collaborate and maintain effective working relationships within a cross-functional matrixed organizationExceptional verbal, written, presentation and communication skills with ability to translate technical concepts for a broad audienceHighly independent, motivated self-starter with ability to thrive in a team-oriented, fast-paced startup environmentHybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.This position is eligible for company-sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.Salary Range: $85,000-$95,000 (Bonus eligible)Additional InformationNBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].

Salary : $85,000 - $95,000

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