National Sales Manager

Your Opportunity!

Reporting to the VP of Sales, The National Sales Manager (NSM) will develop and implement the goals for all of NESN’s national sales activity.  Through managing and directing NESN’s national rep firm, with offices across the country, the NSM will achieve national sales revenue objectives. He/she will also be responsible for the management of 2 direct reports including the National Sales Coordinator and the National Sales Media Planner.

About You

• You will:
  • Manage and direct Fox Sports Media group (HTS) and all offices and personnel where it pertains to NESN
  • Service and represent NESN clients throughout the country
  • Oversee direct sponsorship and agency driven revenue streams by designing and recommending packages for national rep firm.
  • Develop short- to mid-term sales plans and initiatives for generating advertising sales revenues for regions or segments of accountability
  • Interact with major decision makers to convince and influence business decisions
  • Build and enhance high level internal and external relationships
  • Negotiate and close prominent and complex sales accounts
  • Provide accurate revenue budget forecasts and on-going projections for national sales team performance
  • Assign accounts and assist in all facets of rep firm management including making recommendations for hiring, training, evaluating and performance incentives.
  • Partner with HTS to achieve digital sales goals
  • Actively participate in the sales process through prospect identification, needs analysis, sales presentations and sales analysis.
  • Analyze market data and sales trends; collect and report on research information to ensure NESN’s sales plans are effective and strategic
  • Interact with top management to keep them abreast of advertising sales plans and strategies
  • Engage Creative Services, Programming and Production on the creation of sponsorship opportunities that meet the client’s needs
  • Monitor competitive activity to ensure market leadership
  • Manage, develop and provide leadership to the National Sales Coordinator and National Sales Planner
  • Embrace the NESN Core Values; People, Customer Focus, Adaptability, Teamwork, Diversity, Integrity, Accountability, Passion, Social Responsibility
• You have:
  • 8+ years of media sales experience required
  • 3+ years of national sales management or national rep firm experience required
  • Experience in digital sales is strongly preferred
  • Proven track record of success in developing new business, creative selling techniques, prospecting and inventory control
  • Proven track record in developing and growing sponsorship and entitlement sales
  • Experience with managing and developing junior sales staff
  • Strong leadership, motivational, negotiation and problem solving skills
  • Working knowledge of the world of sports, with a focus on New England’s professional sports teams
  • Strong written and verbal communication skills
  • Excellent presentation
  • Proficiency in MS Word, Excel and Powerpoint; Knowledge of and/or experience with the Wide Orbit traffic system a plus

Who We Are

NESN (New England Sports Network) is owned by the Boston Red Sox and Boston Bruins, and delivered to over 4 million homes throughout the six-state New England region and nationally as NESN National. The definitive source for New England sports programming, NESN consistently has been one of the top-rated regional sports networks in the country, with a reputation for innovative and award-winning production of sports events and specials.

Our professional environment is passionate, adaptable, creative, filled with aspiring individuals who are driven to grow with our company. Our core values are at the heart of who we are. We have a spontaneous and vibrant culture, and we truly believe in team spirit and collaboration.

NESN is proud to be a diverse and inclusive employer. We are committed to Equal Employment Opportunities for all qualified individuals without regard to race, color, religion, national origin, ancestry, sex, age, disability, sexual orientation, gender identity and expression, marital status, genetic information, military service, veteran status, or any other status protected by applicable law. Minorities, Women, Individuals with Disabilities, and Veterans are especially encouraged to apply.