What are the responsibilities and job description for the Marketing Intern position at New Logo?
Preferred Experience:
General marketing principles (product, price, place, promotion, people) in both digital and traditional delivery channels.
Adds value to the marketing team by focusing on specific marketing projects which support and enhance the annual business strategy and goals of ProcessBarron.
RESPONSIBILITIES:
· Work with Director to align Q423 content strategy to support business goals.
· Support SafeTBrake product expansion
· Support FanClean launch.
· Help develop Power Phoenix product literature & digital presence.
· Analyze monthly lead data for trends, successes, and way to improve marketing leads
· Digital:
- Pd Search
- Organic Search (SEO)
- Ads
- Email
· Social
· Affiliate
- Ads
- Directory & Listings
· Monthly review for analyzing ROI, positive trends, and opportunities for improvement
· Gather data on 22/23 Industry predictions vs actual
Gather data on 2023 Top Trends – internal and marketplace
- By Industry, By Product, By Sales Market
- Competitive Intelligence (by product)
- Pricing Intelligence (by product and/or by business unit)
EXPECTATIONS:
Responsibilities will be divided into various projects with goals and outcomes developed to present final report to C-Suite executives during the last week of the internship. Date in July 2023 TBD.