What are the responsibilities and job description for the Marketing Specialist position at OE Solar?
Description
Marketing Specialist
As New Mexico’s premiere full-service solar installer EPC, we provide affordable and quality service throughout New Mexico for Commercial solar, EV chargers and BESS systems as well as Small Utility solar systems. If you are driven, self-motivated and are passionate about renewable energy we would love to hear from you. Find out what it’s like to work at one of the fastest growing solar firms in New Mexico.
Position Summary
As a Marketing Specialist at OE Solar, you will collaborate with our sales and operations team to develop collateral, designs, marketing campaigns and work with our outside vendors for the website and social media marketing. You will work to elevate our presence in specific market segments and create and send email blasts, segment target audiences, create presentations, and other creative to help promote our business B2B and at events.
Key Responsibilities
- Create collateral that explains and simplifies complex tax incentives and savings.
- Track Leads within our CRM system
- Export email lists to send to clients
- Create Marketing funnels to re-market to clients and remind them of our industry knowledge.
- Create marketing emails, designs, posts and other collateral that directly markets to specific target audiences.
- Create creative to post on social media that is aligned with your market segment.
- Manage our VistaPrint account, ensuring timely ordering of marketing materials.
- Set campaign objectives, track performance, and report on return on investment (ROI).
- Generate, edit, and publish compelling content daily to captivate a B2B audience.
- Actively engage with followers, respond promptly to queries, and monitor customer reviews.
- Create ways to gather more reviews
- Conceptualizes, writes, edits and creates digital and video content for Community Relations.
- Utilize brand guidelines to maintain a cohesive design across social media accounts.
- Propose and implement new features to enhance brand awareness.
- Attends and organizes company events
- Performs miscellaneous job-related duties as assigned.
Qualifications
- Strong Design Skills in Canva and Photoshop
- Strong research and analytical skills.
- Proficiency in digital communication tools, including Microsoft Teams, & Mail Chimp
- Must be able to work in the United States.
Requirements
Job Requirements:
- Education in Marketing or Design
- 1-2 years experience working in Marketing
- Process driven
- Attention to detail
Benefits:
- 4 - 10hr shifts means every Friday off!
- 50% employer paid premiums for medical
- Vacation, sick time and 10 paid holiday's
How to Apply:
- Please use link to submit your resume
Salary : $45,000 - $60,000