Web Marketing Specialist

Imagine yourself here! OpenGov is a mission driven fast-growth, Series D, venture backed startup (includes Andreessen Horowitz, Formation 8, and Emerson Collective). Our Board of Directors includes iconic Silicon Valley executives John Chambers (former Cisco Chairman and CEO) and Marc Andreessen (Time Magazine’s list of the 100 most influential people in the world).   OpenGov is the leader in modern cloud ERP software for our nation's cities, counties, and state agencies. We have surpassed 1,000 governments (and growing fast!) using our products in our mission to power more effective and accountable government. OpenGov is a 2021 Top Workplaces USA award winner! About the Web Marketing Specialist: The Web Marketing Specialist will manage the day-to-day administration and maintenance of OpenGov.com, including optimizing the user experience and SEO while offering regular insights on web performance to the marketing team. Web Marketing Specialist Responsibilities: • Plan, implement, manage, monitor, and upgrade websiteRespond to and troubleshoot all website issuesUpdate HTML, CSS and JavaScript regularly • Perform regular site tests to optimize across all browsers on desktop, mobile and tablet devices, including creating a testing matrix for regular use • Track website SEO performance and set strategy around improving ranking for high-intent keywords • Stay to date on SEO best practices and news, including algorithm updates, and communicate impact and process improvements to the marketing teamImprove the user experience of the website, with a focus on user flow from landing to conversion. • Collaborate with the team to ensure that the website aligns with brand strategy and meets high standardsReport regularly on website performance metrics, and provide recommendations for growth. • Ensure full compliance on the website with all laws and regulations, including ADA compliance and the privacy policyKeep up-to-date with industry best practices and monitor competitor websites Minimum Qualifications: • 2-3 years of experience in web management required • Expert knowledge of WordPress and W3C Web standards required • Highly proficient in HTML, XHTML, CSS design, cross-browser and cross-platform compatibility, and JavaScript required • Proficient in Google Analytics, Google Search Console • Great understanding of Search Engine Optimization (SEO) and Paid Per Click (PPC) requiredExperience in Salesforce and Marketo integration preferred • Ability to troubleshoot website issues in a fast-paced environment required • Strong attention to detail with an analytical mind and outstanding problem-solving skills required What makes OpenGov unique » Leadership: CEO Zac Bookman (MPA from Harvard and JD from Yale) is truly a mission-driven CEO. He was named one of the 100 most Intriguing Entrepreneurs by Goldman Sachs and SF Business Times' 40 under 40 class of 2018! » Funding: $140 million, Series D company, from top tier investors including Andreessen Horowitz, 8VC, and Emerson Collective. Click here to read more about our latest round of funding! » Board of Directors: Includes iconic executives John Chambers (former Cisco Chairman and CEO), Marc Andreessen (Time Magazine’s list of the 100 most influential people in the world), Katherine August-deWilde (Vice Chair of First Republic Bank), and Amy Pressman (co-founder, former president, and a current board member of Medallia). » Growth: Double growth with 1,000 governments (and counting) using our products! » Culture: Winner of 2021 Top Workplaces USA award, Forbes 2021 Best Startup Employers, 50 Best Workplaces award. Check out our Careers Video! » Perks: 90% paid Medical/Dental/Vision premium for employees, fully paid Life and Short/Long term disability insurance, Unlimited PTO, Parental Leave policy, monthly fitness stipend, anniversary awards, and more! » Product: Named a Tech Pioneer by the World Economic Forum, we are the leader in cloud ERP software for our nation's cities, counties, and state agencies. » Mission Driven: We are a technology company helping out our communities, cities, and states. We're powering more effective and accountable government. Come join us and make a positive social impact! OpenGov is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.