Associate Marketing Manager

About Oshkosh Defense, an Oshkosh company Oshkosh Defense stands behind those who dedicate their lives to protecting others. As an industry-leading tactical vehicle manufacturer, every day we strive to meet or exceed our customers' ever-changing needs with next generation defense technologies and advanced systems. We operate with unparalleled commitment to those who depend on our products and services worldwide to perform their missions. The Associate Marketing Manager is responsible for the creation of global business-building activities and development of global marketing tools, to include brand and product advertising, as well as the development of content with internal and external groups. Independently complete consumer and competitive research projects and provide recommendations to support business development. The Associate Marketing Manager collaborates with strategy, marketing, agency partners and consultants to support overall business and department objectives. YOUR IMPACT These duties are not meant to be all-inclusive and other duties may be assigned. Participate in the development and execution of marketing plans and brand management to establish pathways for growth in both core and adjacent markets. Contribute to the development of marketing strategy. Participate in the development and management of campaigns, including print, media relations, digital platforms and social media, to accomplish stated goals and metrics; expand brand awareness among key constituencies. Participate in the research, analysis and presentation of market and competitive intelligence data to be utilized by business unit teams in assessing new markets, branding and positioning. Lead one or more projects with competing and conflicting timelines and priorities including but not limited to branding, communications, advertising and functional support. Manage company website content development, SEO and SEM campaign creation and execution, and long-term channel maximization strategies. Support a world-class customer experience for events such as trade shows, facility visits and program milestone events, ensuring communication content development, application and flawless execution. Analyze reports to understand data trends and insights to drive business decisions. Collaborate with marketing, other functional groups, agency partners and consultants to support overall business and department objectives; operate in a matrix organization and play a functional leadership role with the business unit cross-functional team. Write and edit internal and external communications elements, such as speaking points, press releases, employee memos, social media posts, case studies, presentations, etc. MINIMUM QUALIFICATIONS Bachelor’s degree in Marketing, Business Management, Communications, Journalism, Public Relations, or related field. Six (6) or more years of experience in Marketing, Business Management, Communications, Journalism, Public Relations, or related field. Ability to travel 25%. STANDOUT QUALIFICATIONS Master’s degree in Marketing or Business Administration (MBA). Existing relationships with US media outlets. Exposure to international media markets and multicultural engagement. Graphic design experience. Exceptional written and editing skills – background in business writing, journalism, copy editing and original writing. Strong project management and interpersonal skills. Ability to manage multiple projects with competing and conflicting timelines and priorities. Proficiency with various web-based software applications including Microsoft Office Word, Excel, PowerPoint, SharePoint, etc. WHY OSHKOSH? Moving the future forward is our priority and this includes your future. We encourage professional development and champion our employees’ success through various skills and training opportunities. Named one of the World’s Most Ethical Companies™ by Ethisphere Institute for six consecutive years, everything we do at Oshkosh is guided by our core values and the 15k team members around the world who embody them. We put people first. We do the right thing. We persevere. We are better together. Visit our Glassdoor profile Keep up with us on LinkedIn *OSK1917 #LI-TA1 Oshkosh is committed to working with and offering reasonable accommodation to job applicants with disabilities. If you need assistance or an accommodation due to disability for any part of the employment process, please contact us at: 920-502-3009 or corporatetalentacquisition@oshkoshcorp.com. Oshkosh Corporation is an Equal Opportunity and Affirmative Action Employer. This company will provide equal opportunity to all individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Information collected regarding categories as provided by law will in no way affect the decision regarding an employment application. Oshkosh Corporation will not discharge or in any manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with Oshkosh Corporation's legal duty to furnish information. Certain positions with Oshkosh Corporation require access to controlled goods and technologies subject to the International Traffic in Arms Regulations or the Export Administration Regulations. Applicants for these positions may need to be "U.S. Persons," as defined in these regulations. Generally, a "U.S. Person" is a U.S. citizen, lawful permanent resident, or an individual who has been admitted as a refugee or granted asylum. Advance your career by advancing the world. For many of our team members, this is more than a career. It’s a calling. Oshkosh is home to thousands of difference-makers working together to build, serve and protect people and communities around the world. From the front lines to the firehouse, the people we serve are driven by a sense of purpose. The people who work here are no different. Our engineering and product innovation help keep soldiers and firefighters safe, is critical in building and keeping communities clean and helps people do their jobs every day. As part of a People First culture, you’ll be encouraged and empowered to take ownership of your work, develop your career and make a real impact on the world around you. Oshkosh is a global company that designs and manufactures some of the world’s toughest specialty and access equipment under the brands of JLG®, Pierce®, Oshkosh® Defense, McNeilus®, IMT®, Frontline™, Jerr-Dan®, and Oshkosh® Airport Products.