What are the responsibilities and job description for the Marketing Manager position at OW Lee Co. Inc?
SUMMARY: Manages and coordinates the activities and operations of the marketing department; develops and executes marketing programs and events, customer and internal communications initiatives, and production of marketing and sales materials.
DUTIES AND RESPONSIBILITIES:
- Leads the development of all marketing programs and materials.
- Maintains a consistent corporate image throughout all marketing programs and materials.
- Assists in the development and executes customer and internal communications strategy.
- Design annual catalogs and other sales/marketing materials.
- Provides input and support for the execution of various sales collateral.
- Manages all advertising, email marketing, and social media campaigns.
- Oversees update of company website content to ensure web content is consistent with corporate identity guidelines and regularly updated.
- Develops new product announcements and other press communications as needed.
- Reviews and approves all communications; edits all marketing communications.
- Develops, implements, and maintains procedures that enhance the efficiency of the marketing department.
- Reviews and prepares analyses and recommendations for modification and/or improvement of existing programs on an ongoing basis.
- Provides input in development and manages department budget.
- Keeps up to date on overall activities of the department identifying problem areas and taking corrective actions.
- Performs other related duties as assigned by management.
QUALIFICATIONS AND SKILLS
- Bachelor’s degree (B.A./B.S.) in related field or equivalent
- Two to four years related experience or equivalent.
- Proficient on Adobe Photoshop and Indesign preferred
- Strong organizational, problem-solving, and analytical skills
- Proficient on Microsoft Word, Excel, and Outlook
- Ability to manage priorities and workflow
- Proven ability to handle multiple projects and meet deadlines
- Excellent attention to detail
- Commitment to excellence and high standards
- Ability to direct and recommend cost-effective creative solutions
- Creative, flexible, and innovative team player
- Strong interpersonal skills.
- Ability to work independently and as a member of various teams and committees
- Ability to deal effectively with a diversity of individuals at all organizational levels.
- Excellent written and oral communication skills
- Excellent grammatical and spelling skills.
- Proven business acumen skills
COMPETENCIES:
- Planning/Organizing--Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans.
- Design--Generates creative solutions; Translates concepts and information into images; Uses feedback to modify designs; Applies design principles; Demonstrates attention to detail.
- Project Management--Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget; Manages project team activities.
- Innovation--Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others' attention.
- Written Communication--Writes clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Able to read and interpret written information.
Job Type: Full-time
Pay: From $55,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Ability to Relocate:
- Comfort, TX 78013: Relocate before starting work (Required)
Work Location: In person
Salary : $55,000