Director, Brand Partnerships and Sponsorship Strategy

Paramount
New York, NY Full Time
POSTED ON 9/10/2022 CLOSED ON 11/3/2022

Job Posting for Director, Brand Partnerships and Sponsorship Strategy at Paramount

Paramount Global (NASDAQ: PARA, PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount , Pluto TV and Simon & Schuster, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.

Overview:
The Director for Brand Partnerships and Sponsorship Strategy is a strategic problem solver who has an understanding of media, marketing, and content distribution for today’s audiences. The position is part of a centralized strategy group that liaisons between Sales, Integrated Marketing, Research, Pricing & Inventory, and all Brand Divisions with an emphasis on sales communication, sponsorship innovation, and strategic planning of the Nickelodeon brand portfolio.

Responsibilities:
Drive revenue by using marketplace trends and brand initiatives to develop new sponsorship opportunities including innovative products, strategic packages and turn-key marketing franchises across all platforms.
Optimize sales goals by advising Sales and Integrated Marketing on margins, budgets, and added value, while keeping Sales management strategic priorities' top of mind.
Collaborate with Sales leadership go-to-market strategies for new opportunities, categories, brand opportunities, etc.
Develop special projects related to industry insights, marketplace trends and category reports to inform department solutions.
Educate and evangelize national Sales force on all editorial opportunities, serving as the voice of Nickelodeon brands.
Plan, organize, edit and write weekly Sales communications.
Guide Integrated Marketing in the creation of Sales materials.
Develop and maintain cross-brand digital hub that houses key Sales materials.
Streamline and position internal and client communication including marketplace talking points, updates on Network priorities, research data, etc.
Maintain sponsorship pacing and tracking and important administrative resources such as opportunity and priority calendars.
Work closely with Vice President and Brand Partnerships and Sponsorship Strategy department to track and generate campaign performance reports.
Contribute to the development and maintenance of department materials and resources.
Ensure all sponsorships are accounted for and accurately carried out by maintaining the Sponsorship Portal and tracking documents.

Basic Qualifications:
7 marketing experience within media/entertainment industry in sales or strategy roles
Creative mentality
Excellent written and verbal communication skills
Demonstrated self-starter with the ability to handle multiple projects, prioritize work assignments, meet deadlines, and work independently in a fast-paced environment
Exceptional organizational skills.
Strong interpersonal skills
Strong critical thinking, collaboration, presentation skills with excellent follow-up
Experience in account or project management
Integrity, passion, resourcefulness and a roll-up-your-sleeves attitude

Additional Qualifications:
Understanding for how to apply sales and marketing principles to media and promotional sponsorships.
Understanding of the media and advertising ecosystem.
Deep working knowledge of linear, digital, gaming, experiential and social platforms and other content distribution tactics for kids advertising.
Kids marketplace expertise
Kids regulatory expertise

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned.
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Salary.com Estimation for Director, Brand Partnerships and Sponsorship Strategy in New York, NY
$350,219 to $497,861
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