Director Buying, Investment + Partnerships

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.

At PHM, we sit squarely at the intersection of Publicis Health, the largest Healthcare Communications network in the world, and Publicis Media, the number one buyer of media in the US. This gives us access to talent, technology and data to help us deliver the market-leading solutions that give our clients true competitive advantage.

While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.

At Publicis Health, we are united around one purpose: to create a world where people are equipped and motivated to take control of their health. We transform healthcare marketing and communications into healthcare engagement. We believe healthcare marketing is healthcare, fostering healthy conversations, healthy behaviors and healthy people.

Key Responsibilities

Knowledge

• Expert in media buying processes, theories, and approaches

• Exposure to both online and offline media

• Deep comprehension of and strong opinions on the media marketplace and vendor landscape

• Understanding of advanced media, technical, and analytical concepts

• Expertise in Media Ocean and Microsoft Office: Power Point, Excel and Word

• Expertise in Investment tools (Investment Management Tool, Mediatools, Authorize, etc…)

• Solid understanding of qualitative and quantitative business information used by clients in their day-to-day activities

• Sees bigger picture in regards to their client’s organization and the agency

Internal: Investment Management

• Day-to-day manager of the Investment team (Associate and Manager) on a Pod

• Approves final negotiations with media partners

• Approves forecasting of client media dollars

• Knowledge of contractual agreements currently in place with partners

• Ability to address new contractual needs, such as IO notes, SOWs, amendments, etc…

• Expert understanding of existing deals and partnerships in place with PHM and PMX

• Understands and articulates client’s business objectives and how they translate into media investment strategies

• Plays a lead role in defining the media investment strategy and approach, ensuring the brand strategy is adhered to throughout the process

• Drives internal team momentum and progress to meet client deadlines

• Advances best practices in investment process, media buying approaches, etc.

• Provides clear, regular communication regarding client and project goals, prioritization, and measures of success to all key stakeholders

• Approves all team re-investment recommendations

• Facilitates the execution of media buys

• Ensures QA of all client deliverables

• Flexible, adaptable to changing to the needs of the departments and marketplace

• Ability to proactively solve problems and improve processes and efficiencies

• Ability to build relationships and partner across internal teams

• Takes initiative and accountability for oneself and team’s work

• Drives POVs on new offerings and technologies available via key partnerships

• Contributes to new business efforts as needed

Managing and Leading Others

• Develops talent, delegates appropriately, and ensures teams are working smoothly

• Manages and prioritizes team assignments

• Fosters a positive work environment

• Provides expertise and shares knowledge with junior team members on best practices of media buying

• Delivers constructive, actionable feedback to team

• Able to manage challenging people and situations

• Passionate and visible professional to clients, agency partners, vendors, and capability

Client Relationship

• 
  Working relationship with key day-to-day client contacts as necessary

• Seen as a strategic driver who is integral to the account

• Partners with clients in a positive, professional, and constructive way, establishing solid relationships

• 
  5-8 years media advertising experience

• Pharmaceutical industry a plus

• BA/BS

• Exhibits professionalism, integrity, self-awareness, and an attitude of continuous improvement

• Proven ability to lead people and projects

• Strong written and verbal communication skills

• Knowledge of Microsoft Office applications (Word, Excel, PowerPoint), media systems, tools, and resources (AdIntel, ComScore, Media Tools, etc.)

Notable Milestones

• Experience begins to span multiple categories (pharma/consumer healthcare/hospital systems/retail)

• Starting to contribute to new business pitches

• Starting to contribute to the agency beyond client assignment

All your information will be kept confidential according to EEO guidelines.