What are the responsibilities and job description for the Supervisor Sports & Entertainment position at Publicis Media?
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is comprised of Starcom, Zenith, Digitas, Spark Foundry, and Performics, powered by digital-first, data-driven global practices that together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 23,500 employees worldwide.
Publicis Media Exchange (PMX) delivers sustainable, transparent, competitive advantage to Publicis Media clients and agencies. This is done through the consolidated strength of our agencies, deep understanding of our client drivers, leveraging scaled investment, marketplace innovation, strength in partnerships and intelligence. PM Precision is PMX’s data-informed, tech-enabled trading division that helps brands reach audiences on highly viewable, fraud free media. Precision spans product strategists, marketers, solutions consultants, activation specialists, ad-ops and data scientists. Precision encompasses agency-embedded teams that provide greater strategic alignment with clients and buying teams. Agency teams are supported by a centralized team for shared resources, best practices, tech audits and partnership management.
Publicis Sport & Entertainment, the strategic sports and entertainment marketing group within Publicis Media, is searching for a Supervisor to join its team based in New York, NY. This position requires a highly motivated and entrepreneurial-minded person to assist with, and in some cases lead, the strategic consulting, executional management and investments around sports and entertainment property and media partnerships. The main duties of the role are day-to-day account management across at least 2 accounts, with some assistance in prospecting for new business.
Role Objectives:
- Perform day-to-day project and account management duties as assigned related to client sports and entertainment marketing partnerships across property and media channels
- Analyze and understand client business strategies and objectives, and utilize that understanding to identify, develop and deliver high-value marketing recommendations and executions
- Provide a comprehensive understanding of marketing communications which can be effectively translated into developing marketing goals, objectives, and strategies
- Part of team leading ideation and delivering sports strategies across sponsorships, media and experiential activations and oversee the translation of these strategies into final recommendations and implementation plans
- Build, maintain, and grow client relationships and client business
- Build, maintain and grow relationships with rights holders (leagues, teams, etc.) and media owners and internal agency counterparts
- Develop POV’s and whitepapers on sports industry news and developments
- Minimum 3-5 years working at a Sports Marketing agency, a sports property (Leagues, Teams, Media, etc.), and/or experience at a media buying, creative, or other agency working on a sports-focused brand.
- In general, media buying/planning experience a valued bonus.
- Demonstrated ability to understand and deliver on ideas and activation plans rooted in client business strategies and objectives
- Experience in an agency environment
- Strong presentation development (PowerPoint) and Excel skills are a must
- Comfort working in syndicated research tools, such as MRI/Simmons/Scarborough/GWI
- Strong written and verbal communication skills a must
- Demonstrated ability to think strategically
- Experience working with analytics and measurement preferred
- Must be a self-starter who works well in a fast-paced, team-oriented environment
- Proven ability to lead and interact with people at all levels of an organization, fostering strong cross-functional teamwork and results
Additional Information
All your information will be kept confidential according to EEO guidelines.