Marketing Executive (Subang)

Rentokil
Shah Alam, KY Other
POSTED ON 4/9/2023 CLOSED ON 10/28/2023

What are the responsibilities and job description for the Marketing Executive (Subang) position at Rentokil?

Rentokil Initial:

Rentokil Initial is an international business services company employing over 57,700 colleagues across 90 countries.

We strive to protect people and enhance lives, for example by controlling pests, improving hygiene and improving interior spaces with plants and scenting.

We are experts in the fields we operate in, investing in training, science, innovation and technology.

Listening and acting on feedback is part of our culture to support colleagues and our customers. Rentokil Initial regards equality and fairness as a fundamental right of all of its colleagues.

We live our values of Service, Relationships and Teamwork which were identified by our colleagues across the world.

Find out more on careers.rentokil-initial.com

Our family of businesses:

Rentokil Pest Control is the world’s leading commercial pest control company, operating in 70 countries and ranked in the top 3 in 65 of those countries.

Ranking in the top 3 in 38 of the 44 countries we operate in, Initial Hygiene is the market leader who provides quality, diligent and friendly services to all customers.

In France, Initial Workwear specialises in the supply and laundering of workwear, garments and protective uniforms and equipment; focussing on top quality products and services.

Our plant business; Ambius is seen as the expert in interior and exterior "landscaping"; operating across the US, Europe, Asia & Pacific

Steritech Brand Protection by Rentokil Initial is an industry leader and pioneer, providing innovative solutions that help customers to mitigate risks and drive business growth.

We also have specialist businesses such as Medical Services, Specialist Hygiene and Property Care, which lead their respective fields.

Across all of our operations globally, we have a positive reputation amongst our customers for our knowledge and integrity.

We have central support functions of Human Resources, IT, Finance, Legal and Marketing & Innovation in the Rentokil Initial Head Office locations and in country.


Working within our functions departments, you would be supporting all of our businesses within Malaysia for Pest Control and Hygiene divisions.


We are looking for a motivated, dynamic Marketing Communications Executive to join our team based in headquarter. Your day-to-day tasks will consist of executing highly effective external and internal communications initiatives in support of the business brand and business plan. One of the key aspects of your role is a thorough understanding of the right balance between business, design, target audiences and serving our brand’s purpose, business missions and customer needs.

To help you to achieve this, we will provide you with a competitive base salary, contractual bonus, laptop and career opportunities. You will also be given full product training, with hands on assistance from the Marketing team.


In this role you will be responsible for:

Integrated Marketing Communications (Digital Marketing focus) - Commercial Segment

  1. Manage Google ads campaigns that align to corporate goals, ensuring success in form of brand awareness, traffic, and lead generation - keywords research, user intention mapping, content landing pages enhancement, adtext enhancement, performance monitoring and optimisation targeting the commercial customer profiles
  2. Commercial content development and setting up of Email Marketing and Marketing Automation campaigns
  3. Amplify pest control and hygiene innovations and B2B Marketing related content
  4. Ensure timely execution of content development and distribution based on the mapping of content strategy to the customer journey; channels include advertising, media, collateral, briefings, newsletters, web/ online, social media, public relations, CSR activities, etc
  5. Ensure flawless internal and external executions of integrated communications programme (offline and online/ digital)
  6. Prepare monthly reports and analyse ROI and campaign and content distribution performance to ensure KPI targets are met, keeping accurate records and highlighting where variances occur for fast actions

Brand Communications and Customer Marketing

  1. Act as a brand custodian, ensuring all branding application is consistent internally and externally
  2. Support in implementing innovations/solutions based on sector/ customer needs to internal colleagues.
  3. B2B partnership in landing innovations and drive testimonials
  4. Liaise with key functions for innovation launch preparations; setting clear selling strategies, service offerings, aligning the right selling price and ensuring all sales processes are mapped out accordingly.
  5. Ensure all materials and communication channels are updated with key insights and differentiations through sound Sector Approach, ensure consistency in branding, marketing, and sales support materials, etc.

Other Responsibilities:

  1. Assist in mining market and customer insights via customer interviews, coordinating market research activities, etc
  2. Monitor, review and analyse competitors’ activities
  3. Liaise with agency (online/ PR/ creative) and set principles of brand consistency

Requirements

The ideal candidate will possess:

  1. Educational Level : Minimum a Diploma / Degree or equivalent qualification in Marketing
  2. Demonstrable 1-2 year experience in integrated marketing communication including; digital marketing communications, media, brand management i.e. SEO, SEM, Social Media, Email Marketing and other Direct Marketing activities. Experience in SEO & SEM will be prioritised.
  3. Language skills required : Excellent spoken and written English
  4. Computer Skills : Proficient in Microsoft Office, particularly Word, Powerpoint and Excel. Experience with Photoshop and Illustrator may be an advantage
  5. Special Skills or Attributes : Experience in using content management systems, design and/or mailing software, coordinating events and working with agencies are a plus

Highly Desirable:

  • Excellent spoken and written in English and Bahasa Malaysia
  • Ability to meet projects timeline
  • Versatility to build rapport with people at all levels
  • Experience with other tools such as Google Marketing Platform, Adobe Creative Suites will be an advantage
  • Able to articulate marketing content via video streaming will be an added advantage
  • Proactive on external market trends and constantly alert of the changes and updates in country’s macro/ micro economy

Benefits

Rewards and Benefits

  • Attractive base salary and contractual bonus
  • Comprehensive Insurance Plans for Surgical & Hospitalization, Term Life and Personal Accident
  • Out-patient & Specialist Coverage
  • Dental & Optical Coverage
  • Additional Retirement benefits
  • Staff Purchase Plans


You will be welcomed into a friendly, robust and competitive team that are highly motivated and focused on achieving goals and results. You will be given full product training, with hands on assistance from the Marketing team.

Equal Opportunities

Rentokil Initial believes in supporting all employees to provide equal opportunities and avoid discrimination. We also place emphasis on workplace diversity which means that we are serious about creating an inclusive environment that accepts each individual's differences, embraces their strengths and provides opportunities for all colleagues to achieve their full potential.


Locations:

Rentokil Initial (M) Sdn. Bhd.,

Unit 8-1, Level 8, Tower 8, UOA Business Park,

No. 1, Jalan Pengaturcara U1/51A, Seksyen U1, 40150 Shah Alam, Selangor Darul Ehsan


Salary : $0

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