SEO Manager

Renuity
Charlotte, NC Full Time
POSTED ON 9/10/2024 CLOSED ON 9/26/2024

What are the responsibilities and job description for the SEO Manager position at Renuity?

Renuity is seeking a collaborative and experienced SEO Manager to join our team. This role will focus on developing and implementing a comprehensive SEO strategy to improve the online visibility and search rankings of our local businesses. This will be based in our Charlotte, NC office M-Fri with some hybrid flexibility.

What We Offer:

  • Competitive salary
  • Full benefits package including health, vision, dental and 401k match
  • Paid time off and holidays 
  • Work with a team of talented, professional, and fun individuals who enjoy what they do


What You'll Do:

  • Conduct local SEO audits and create actionable plans
  • Perform keyword research to identify valuable search terms, including local and long-tail keywords
  • Optimize website content, structure, and performance for improved search rankings and organic traffic
  • Build local SEO pages based on high-volume keywords across all division websites
  • Automate repetitive tasks and leverage AI responsibly for content creation
  • Use internal or third-party tools to streamline page creation
  • Manage budget, strategy, and direction for SEO efforts
  • Optimize local directory listings using Yext
  • Collaborate with a third-party agency to implement SEO strategies
  • Communicate complex concepts clearly and effectively
  • Analyze data from web analytics platforms to generate actionable insights and reports
  • Select and implement SEO tools for performance monitoring and reporting
  • Develop a comprehensive SEO strategy to achieve 100% traffic growth in the first year
  • Integrate SEO with other channels (e.g., email, SMS) in the lead flow process
  • Work with content managers to create and publish high-quality, SEO-optimized content
  • Manage a white-hat link-building campaign for high-quality backlinks
  • Establish KPIs to align SEO efforts with business goals and ensure team accountability
  • Build a CRO system and SEO-focused content strategy to optimize lead quality and flow
  • Enhance directory listings like GBP through Yext for better lead flow
  • Achieve over 10% of total sales from the SEO channel by year-end
  • Foster strong relationships with marketing, content, and Martech teams for SEO alignment
  • Apply innovative growth hacking principles to improve channels beyond SEO


What You'll Bring:

  • A self-starting, curious, proven performer with at least 4 years of SEO experience
  • Passionate about innovating in organic search and an innovative, on-the-spot, creative problem solver who demonstrates both technical and analytical skills
  • Strong data analytics skills; able to pull & manipulate multiple datasets to inform strategy with data
  • Familiarity with a number of SEO suites and tools
  • Experience working in the weeds with data using tools such as Microsoft Excel, Google Analytics, Looker/Looker Studio, Tableau, Google Cloud Projects/Big Query, Google Search Console, SQL, and/or other common reporting platforms


Working at Renuity

“It’s a lifestyle”, our employees say. It means working in an environment of collaboration, respect, diversity, shared values and a passion for growth. That’s why Titan Holdings, our Parent Company, was recently featured in the Financial Times 2021 list of Americas’ Fastest Growing Companies . Whether you work in the field, a distribution center, a division location, or at the Coral Gables, Florida “Home Base” location, you work with team members who embrace a collaborative spirit to propel all Renuity Divisions to achieve faster growth, greater profitability, and become THE most trusted name in home improvement.

We, at Renuity strive to instill and maintain these core values, by being:

Collaborative – We get farther, together. We pride ourselves on having the most talented people in our industry, and we expand what is possible through cohesive teamwork

Innovative – We challenge industry norms and take intelligent risks to discover better ways to serve our customers

Principled – We do the right thing – no matter what. We go to great lengths to ensure our customers, employees and partners have a world-class experience and are treated fairly

Enthusiastic – We love what we do and the bonds we create with the people around us. Our passion positively influences our customers, colleagues, and partners

Value-Driven – We have an unrelenting focus on creating value for our stakeholders. We reward performance that increases the value of our company, and we live a culture where everyone thinks and acts like an owner

We hope this information is helpful to you in making the right decision when choosing your next employer!

Renuity, LLC provides the following inclusive hiring information: We are an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.
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