Product Marketing Manager

The Role: Product Marketing Manager

The Team:
As a member of the Product Marketing team at S&P Global Commodity Insights, you will be responsible for developing and executing go-to-market plans, creating sales enablement materials, and supporting revenue growth for a range of commodities, products and business initiatives. You will work closely with Product Management and Commercial leads to understand their strategies and develop product marketing strategies that align with business objectives. Our team takes an analytical and data-enabled approach to validate and communicate the impact of product marketing activities, with a focus on growing market awareness, improving customer retention, and enhancing customer experience.

The Impact: Through thoroughly planned and researched go-to-market plans, sales enablement material and more, we’re able to grow market awareness, support revenue growth, improve customer retention and improve customer experience.

What’s in it for you:

• Work with a leader in commodity market information that values its employees.
• Challenge yourself to apply leading-edge marketing with dynamic and complex commodity markets that demand creative and efficient business solutions.
• Work in important global markets that are evolving daily.

Responsibilities:

• Work with Product Management, Commercial leads and Editorial (Pricing) leads to understand their strategy and define product marketing strategies to meet business objectives.
• Work closely with our Price Reporting experts and Product Management to plan, prepare sales enablement and execute on Platts price assessment launches, helping to maintain and build on our market leading position.
• Provide a balanced combination of strategic thinking, market knowledge and project management, collaboration with Marketing functions and hands-on application of the marketing strategy.
• Work with various stakeholders within our Commodity Communities to identify the types of sales enablement materials that are appropriate to support prospect & customer conversations per Diagnostic Business Sales Methodology.
• Optimize and standardize the development of customer value propositions, based on the challenges, wants and needs of target personas in target industries across the team.
• Develop simple, highly differentiated and values-based product, sector and solution messaging for the relevant target audience.
• Develop customer-facing assets that map company and solution capabilities to customer needs.
• Analyze metrics to help team identify what is and isn’t working.

What We’re Looking For:

• Excellent writer and communicator.
• Able to build an effective plan based on multiple pieces of input.
• Strategic thinker with analytical and problem-solving mindset.
• Ability to build strong relationships across the organization.
• A strong customer-focused attitude; confident in leading with multiple departments and senior management within the business.
• Excellent planning and organizational skills with strong attention to detail, with an ability to take the initiative and deliver projects unsupervised.
• Budget management, presentation skills, and an understanding of modern marketing tactics.
• Degree in Business, Marketing or related field, or equivalent combination of education and experience in industry.
• Proven experience in Product Marketing, minimum 5 years.

Preferred qualifications:

• Expertise in Product and Solution Marketing.
• Achievement/goal-oriented, collaborative, customer-focused, detailed, persistent, active listener, resourceful, influencer, can-do attitude.
• Vendor management.
• MBA or MS-Marketing.
• Experience in Commodities Markets and/or Price Reporting Agencies

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Equal Opportunity Employer

S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law.  Only electronic job submissions will be considered for employment.  

If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person.  
 
US Candidates Only:  The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. 

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