Marketing & Social Media Assistant

Our goal is to be the best retailer in USA in the eyes of our customers, associates, and business partners.

We would love to have you join the SCHEELS team!

Overview:

The Marketing and Social Media Assistant will work side by side with the Marketing Leader. The ideal candidate should possess the capabilities to think creatively, navigate social media platforms and have a passion for offering excellent customer service. Candidate must be prepared to take direction while assisting with major events and be able to lead various event projects from start to finish as assigned. The candidate will also be responsible for creating digital advertising and scheduling electronic media as well as coordinating the booking of our training center.

What it takes to be a SCHEELS Expert:

Customer Service

• Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine “Thank you”

Culture

• Approach daily tasks, projects and follow-up communication with energy and sense of urgency
• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact
• Show respect and appreciation for others and Scheels
• Arrive to work and meetings 10 minutes early

Servant Leadership

• Genuine interest and action in helping others before yourself, regardless of recognition or reward

Teach-ability

• Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
• Ability to adapt to a changing work environment
• Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code

• Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Efficiency

• Demonstrate pride and ownership of their work while meeting expected deadlines

The Essentials:

• Assist in creating annual marketing campaign that promotes customer engagement with SCHEELS product and first-class in-store experiences.
• Execute the growth of the SCHEELS brand through social media by generating and building content that represents SCHEELS culture, product, and community involvement.
• Develop, detail, and execute SCHEELS store events.
• • Ability to multi-task and simultaneously handle coordination of several events in various stages
  • Assist in creation of internal and external promotional pieces.
  • Schedule digital media for upcoming events: including digital message centers and SCHEELS Community posts
• Demonstrate strong organization, attention to detail, ability to multi-task and problem solving skills
• Serve as a representative for SCHEELS at community events by upholding the highest standards in conduct and appearance
• Ability to perform basic mathematical equations; perform operations using currency, measurements and understanding percentages
• Be professional in appearance and attitude, contribute to a positive team atmosphere and treat others with respect and consideration while following SCHEELS' policies and procedures
• Excellent written and verbal communication skills
• Have a clear understanding of the SCHEELS brand and culture
• Identify opportunities to share the SCHEELS story
• Create annual strategy of events/social media that promote and align with the store’s goals
• Execute events/social media to drive sales, traffic and community good-will
• Serve as the store liaison with Corporate Marketing Office to maximize and align marketing strategies
• Develop and implement a social media strategy on behalf of the brand
• Be our brand voice on social media by researching, creating and schedule daily posts, tweets, etc. on Facebook, Twitter, Pinterest, Instagram, Google , and SCHEELS Community Site
• Collaborate with others to create and execute social media promotion, contests, campaigns, and content management
• Integrate vendor marketing promotions to our social media calendar and ensure accurate execution
• Ensure quick and appropriate responses are sent via social media regarding customer questions

Requirements:

• Advanced knowledge of social media platforms and digital marketing best practices
• Excellent analytical, data analysis, creative and innovative abilities
• An understanding of market trends and customer mindsets
• Ability to be organized, multi-task, and maintain all aspects of social media
• Strong initiative and vision for continuous improvement
• Strong management skills and ability to meet all project deadlines
• Ability to work independently and with the team
• Respond with urgency to address all project needs
• Excellent written and verbal communication skills
• Ability to complete basic mathematical equations
• Exercise judgment and tact and be able to effectively work with all levels within the organization while working on projects
• Must possess a valid driver’s license

Expert Experience:

• Ideal candidate will possess a Bachelor’s degree in mass communications, hospitality/tourism management, marketing, advertising, sport management, or have practical experience in related fields.
• Strong communication and organizational skills as there will be regular interaction with customers and vendors during the planning and execution phases of all events and promotions.
• Eye for detail and able to effectively and simultaneously handle the coordination of several events in their various stages of development.
• Self-motivated and willing to take a leadership role with co-workers and volunteers for the successful execution of SCHEELS events.
• Experience with photography and/or executing social media posts

Activity:
Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation

Medium work – Exerting up to 50 pounds of force occasionally, and/or 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects

SCHEELS cares about the health and safety of our Associates.  Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury

Schedule:

Must be flexible to work assigned schedule between 9a.m. and 9p.m., Monday through Saturday, 10a.m. and 6p.m., Sunday. Schedule may include varied hours, evenings, weekends, and holidays, must be available minimum of three weekends a month. Average hours per week is 40 hours.

Benefits:

SCHEELS offers a complete benefits package to include:

• Employee Stock Ownership Program
• Associate Discount
• Health & Dental Insurance
• Short Term & Long Term Disability Insurance
• Life Insurance
• All State Accident Insurance
• Vision Insurance
• Employee Assistance Program
• Paid Time Off
• Holiday Pay
• 401(K)/Roth(K)
• Maternity/Paternity Leave
• Bereavement
• Volunteer Incentive
• Work Shirts Provided
• In Store Gym

Equal Employment Opportunity

Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.