Marketing Program Coordinator

SMS is part of the Alliant family of companies. SMS is a full-service insurance marketing organization (IMO) dedicated to helping independent insurance agents leverage time, make more money and put their business in a position of distinction. Founded in 1982, SMS has grown into one of the industry’s foremost IMOs with more than 320 employees and 65,000 independent agents under contract. With products and agents in all 50 states, SMS offers the industry’s most complete IMO experience. We support every facet of an agent’s business, from our comprehensive senior product portfolio to our technology, services and marketing programs.

Senior Market Sales, Inc. (SMS) is looking for a dynamic thinker who likes to use creativity to solve problems and help clients. Our Communications and Creative Services Department is looking for a Marketing Program Coordinator to manage corporate marketing programs and initiatives and support the marketing efforts of the branches and advisors in the field.

Responsibilities include but are not limited to:

• Managing lead systems and marketing programs that enable the advisors in the field to prospect and generate client leads
• Maintain relationships with program vendors
• Perform market research to understand available lead and marketing programs and vendors
• Train the field - including Managing Directors, office staff and advisors - on marketing programs. Assist in onboarding and training new advisors
• Regularly report program effectiveness to management
• Work with management to understand marketing initiatives, craft and implement project plans, and execute to completion
• Manage internal and external marketing communications
• Create and manage internal and external sales, marketing and brand collateral
• Accountable for processes and procedures related to marketing, including compliance approvals, working with other departments, invoices and expense management and maintaining project road map

Qualifications:

• Detail Oriented
• Organized
• Customer Service Oriented
• Team Player
• Able to multi-task in a fast-paced sales environment
• Excellent verbal and written communication skills
• Excellent PC skills including Microsoft Office
• Bachelor’s Degree in Business or marketing-related field, or a minimum of 5 years relevant experience required
• Strong knowledge of marketing strategies/tactics and strong customer service skills required
• Sales and project management experience is a plus
• Strong verbal and written proficiencies of the English language is required

Equal Opportunity Employer; SMS participates in the E-Verify system.