POSITION SUMMARY:
In charge of the look and feel of all digital marketing materials (including print), this position requires the creativity and attentiveness of an experienced designer. Art directors have their hand in managing all aspects of a project, from the beginning concepts, design elements and assistance with copy to timelines and team collaboration.
This role requires leadership skills, as well. When working with team members – possibly across departments – to complete a marketing and advertising initiative, an art director needs to draw on communication and collaboration
skills to best strategize, manage and execute
OBJECTIVES OF ROLE:
Help oversee the creative department by hiring, training, assigning, scheduling, and mentoring designers
Ensure a high-level of production, productivity, and quality
Ensure team adheres to current processes (Lytho), identifying opportunities for continuous improvement
Collaborate with marketing and sales divisions in creating marketing plans, aligning team priorities with business objectives to deliver high-quality work on time
Analyze market trends, consumer need, and the competitive landscape
KEY RESPONSIBILITIES:
Work with the entire creative team to establish a unified brand understanding and voice for the company, helming a creative audit to elevate our innovation
Conceptualize marketing vision, harnessing original graphics, copy, content websites, social media, and other marketing materials
Delegate projects to designers
Obtain team approval by presenting final concepts, encouraging members to provide feedback, and responding to internal commentary and requests
SKILLS & QUALIFICATIONS:
Bachelor’s degree in fine art, graphic design, or similar discipline
8 years as a professional graphic designer with 4 years of experience in management role
Proven experience concepting/creating multi-platform digital experiences
Proficiency with design software, Adobe Creative Suite (understanding capabilities of SiteCore a plus)
Exceptional capability with typography, layout, and prototyping
Highly skilled with leading a team of creative talent
Strong creative vision with an understanding of business objectives
Tauck is recognized as a world leader in deluxe escorted vacation tours; a fast growing company in a thriving industry. We offer more than 150 intriguing, all-inclusive vacations to the most popular worldwide destinations. These creative itineraries, with spectacular sightseeing and premium accommodations, are carefully choreographed to create enriching experiences and enlighten travelers interested in high quality, cultural vacations.
Salary.com Estimation for Art Director in Wilton, CT
$151,186 to $225,098
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