Global Public Relations Manager
The Global Public Relations Manager proactively develops and implements strategic, non-financial, results-oriented communications plans directed at media (local, trade and national), technology vendor partners, reseller customers and others.
Work with Sales, Product Marketing, Investor Relations, senior executives and other functional areas to package and develop media communication plans that shape public perception and help create demand in the company's marketed and pipeline products, services and strategies.
Must be able to find, develop and translate our value across many functional areas into newsworthy communications and help the company be the leading voice of distribution value in our competitive market. Serve as a media spokesperson for TD SYNNEX along with and in partnership with key executives, and will frequently interact with and advise senior executives on media communications and positioning.
Maintain thorough knowledge of the TD SYNNEX business, value proposition and strategies and be a strategic counselor and go-to person for high-level communications strategy with senior and functional management and product teams.
Additional Responsibilities:
-
Manage Public Relations agencies.
-
Measure and evaluate the effectiveness of Public Relations programs and plans. Drive consistent company message through all of these activities.
-
Manage all non-financial incoming media requests on a timely basis.
-
Establish immediate relationships with local, trade and national media, including key publications, reporters and editors.
-
Continuous evaluation of current media outlets.
-
Research, develop messaging, draft, distribute and pitch all non-financial press releases, analyst briefings, social media, blogs, and other outlets.
-
Maintain a queue of potential story ideas and hold frequent strategic meetings with executives to develop new ideas, paying particular attention to those stories and angles that are likely to maximize TD SYNNEX's value in the media, with vendor partners, reseller customers, and current and prospective co-workers.
-
Prepare executives, customers and vendor partners for interviews.
-
Advise senior executives - including CEO, President, and Senior Vice Presidents - on ways to strengthen their presence and visibility with the press.
-
Help executives learn from each experience and point to areas where improvement or refinement of message is possible.
-
Ghost write bylined content, quotes and responses for company thought leaders.
-
Coordinate public relations activities with new and existing vendor partners, including press release development, executive quote development, and review of all vendor-prepared press releases about TD SYNNEX for style, positioning and portrayal of TD SYNNEX and our partnerships.
-
Work with multiple parties - internal and external - to review and coordinate announcement of new vendor partners.
-
Respond to reporter requests in a timely manner that meets urgent media deadlines.
-
Provide public relations support for key TD SYNNEX events.
-
Develop custom agendas for media attending events like TechSelect Partner Conferences.
-
Contact and coordinate with attending customers and vendors who are willing to speak about TD SYNNEX.
-
Build talking points for all executives speaking to media at events.
-
Meet with all attending executives in advance of events to develop press releases and news for the show.
-
Monitor the trade media on daily basis to gather competitive information and send to appropriate internal executives and stay current on trends impacting the channel.
-
Collect TD SYNNEX news clips and distributing internally.
-
Work with Finance, HR, Legal and other departments when dealing with sensitive or crisis issues.
-
Work with regional communications leads to align local activities with global TD SYNNEX messaging.
-
Facilitate joint announcements and press releases as appropriate.
-
Develop and support editorial calendars in collaboration with Corporate Content team.
-
Write and edit select content and leverage industry insight for all content development.
Skills
-
Strong analytical and persuasion/negotiation skills; strong business acumen.
-
Outstanding oral, written and presentation skills.
-
Results-oriented.
-
Strategic approach to communications and program development ability.
-
Ability to interact successfully, build relationships and influence media, peers and management.
-
Strong writing skills are required as this position is responsible for developing materials for use on internal and external communications vehicles.
-
Proven ability to communicate concisely and translate complicated topics into lay language.
-
Ability to interact successfully and influence peers and management without direct authority
-
Ability to work without close supervision or direction, while maintaining team approach
-
Comfort in navigating conflict and/or areas of disagreement within productive relationships
-
Superior relationship-management skills
-
Proficiency in both long-term strategic planning and impromptu on-deadline performance
The requirements listed below are representative of the knowledge, skill, and/or ability required.
- Bachelor's degree strong preferred.
-
Candidates with 8 years corporate, PR agency or relevant experience will be considered.
-
Broad communications experience with expertise in product communications, product access, launch preparation and issues management is required.
-
Relevant experience at a PR agency or in-house at another company is preferred
-
Able to adjust readily to change and adapt as needed.
-
Able to be diplomatic when handling calls/correspondence for Management.
-
Able to display a preference for interacting with people, being friendly, outgoing, articulate and socially at ease.
-
Able to identify areas of risk/concern in area of responsibility.
-
Able to be attentive and foster two-way conversation.
-
Able to maintain and promote social, ethical, and organizational standards in conducting internal and external business activities.
-
Able to maintain confidentiality of sensitive information.
-
Able to recognize and attend to important details with accuracy and efficiency.
-
Able to think strategically and tactically.
-
Possesses strong leadership skills with a willingness to lead, create new ideas, and be assertive.
-
Possesses strong organizational and time management skills, driving tasks to completion.
-
Able to display assertiveness and a high level of self-confidence.
-
Able to identify needs and opportunities and develop action plans to address.
-
Able to maintain a positive attitude in the face of criticism, rejection, or failure.
-
Able to assimilate research data from a variety of sources, analyze, and recommend appropriate courses of action to take.
-
Able to build solid, effective working relationships with others.
-
Able to avoid win/loss situations and ensure productive resolutions of conflict.
-
Able to constructively work under stress and pressure when faced with high workloads and deadlines.
-
Able to express ideas clearly and convey necessary information.
-
Able to interact effectively with all levels of management.
-
Able to maintain confidentiality of sensitive information.
#LI-JJ #LI-REMOTE
What's In It For You?
-
Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
-
Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
-
Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
-
Diversity, Equity & Inclusion: It's not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
-
Make the Most of our Global Organization: Network with other new co-workers within your first 30 days through our onboarding program.
-
Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.
Don't meet every single requirement? Apply anyway.
At TD SYNNEX, we're proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you're excited about working for our company and believe you're a good fit for this role, we encourage you to apply. You may be exactly the person we're looking for!
We are committed to building a team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.