Marketing Writer

Job TitleMarketing Writer Agency Texas A&M University Department Marketing & Communications Proposed Minimum SalaryCommensurate Job LocationCollege Station, Texas Job TypeStaff Job Description Our Commitment Texas A&M University is committed to enriching the learning and working environment for all visitors, students, faculty, and staff by promoting a culture that embraces inclusion, diversity, equity, and accountability. Diverse perspectives, talents, and identities are vital to accomplishing our mission and living our core values. Who we are The Division of Marketing & Communications tells the story of Texas A&M and promotes and protects the Texas A&M brand. We achieve our goals through: Messaging - We work with peers across campus to develop, distribute and assess messaging about Texas A&M's global impact in preparing future generations of leaders and improving lives through discovery and outreach. Branding - We maintain the University Brand Guidelines and provide tools and resources for our campus partners. Brand Oversight - We oversee licensing, trademark management and corporate business development relationships to maximize their commercial benefit to the university. For more information, please visit us at https://marcomm.tamu.edu/ What we want The Marketing Writer provides strategic writing and editing skills necessary to assist in the creation of targeted media, including digital and print advertising and branding projects for both internal and external audiences. The Marketing Writer also creates content for university brand hub platform and online brand guide. Identifies, researches, and creates written content for print, multimedia, social networking, and online. The selected candidate will subscribe to and support our commitment to Inclusion, Diversity, Equity and Accountability as stated above. If this job description sounds interesting to you, we invite you to apply to be considered for this opportunity. What you need to know Salary: Compensation will be commensurate to selected hire’s experience. Cover Letter/Resume: A cover letter and resume will assist us in our review of your application materials. These can be uploaded on the application under CV/Resume. Required Education and Experience: Bachelor’s degree in communications, marketing or equivalent combination of education and experience. Two years of related experience in promotional and educational writing. Required Knowledge, Skills, and Abilities: Knowledge of spreadsheet, and database applications. Knowledge of promotional, factual writing styles, and publication procedures and expert in AP Writing Style. Ability to multitask and work cooperatively with others. Excellent interpersonal, written, and verbal communication skills. Preferred Experience: Five years' experience in working within a marketing or advertising team. Experience working within brand guides or standards. Expert knowledge of project management with experience using a project management tool. Responsibilities: Writing marketing content - Researches, writes, and edits marketing content for print and digital advertising, brand manuals/usage guides, posters, fact sheets, campaign materials, events, promotional signage and other university initiatives. Performs research interviews with internal and external stakeholders as needed. Maintains a database of stories about Texas A&M faculty, staff and students for potential use in advertising. Attends meetings and other activities necessary for strategic content development. Assists the Director in developing and implementing comprehensive, university-level, strategic communication programs. Performs consultation work for other units. Brand Hub and Brand Guide updates - Assists in developing and updating content on university Brand Hub and online brand guide. Creates content for biweekly brand hub newsletter. Proofreading and Editing - Proofreads and provides editing for marketing materials. Briefings and Presentations - Assists in preparing marketing briefs and presentations. Contributes to the effective team management of relevant problems, issues, and opportunities. Works closely with other communications staff to ensure timeliness and quality of final products. Performs other duties as assigned. Instructions to Applicants: Applications received by Texas A&M University must either have all job application data entered or a resume attached. Failure to provide all job application data or a complete resume could result in an invalid submission and a rejected application. We encourage all applicants to upload a resume or use a LinkedIn profile to pre-populate the online application. All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check. Equal Opportunity/Affirmative Action/Veterans/Disability Employer committed to diversity. Howdy and thank you for your interest in a career with Texas A&M University. As the flagship campus of The Texas A&M University System, we are located in College Station, Texas with a student population of more than 64,000 and nearly 9,000 faculty and staff. The Spirit of Aggieland is unmistakable. We are a unique American institution, fostering a culture of friendliness, diversity, compassion and respect for one another. Our unique history and rich traditions make Texas A&M special. From our benefits package and professional development opportunities to our retirement programs, Texas A&M is a great place to work. Your path to a great career starts here! Equal Opportunity/Affirmative Action/Veterans/Disability Employer committed to diversity. If you need assistance in applying for this job, please contact (979) 845-5154. Useful Links: Benefit Programs Retirement Employee Discount Program Flexible Spending Accounts University Holidays Legal Statements New Employee Orientation Prospective Employees Safety and Security Notices Training and Development USERRA Nondiscrimination Notice