Graphic Designer

Job Description:

As a Graphic Designer at Texwin, you will play a crucial role in shaping the visual identity of our brand. You will be responsible for creating eye-catching designs that communicate our brand values and resonate with our target audience. Your work will span across various mediums, including print, large-scale signage, digital platforms, and promotional materials. We are looking for someone with a keen eye for design, strong storytelling skills, and the ability to bring our brand to life through engaging visuals.

Key Responsibilities:

· Design and produce a variety of print projects, including advertisements, collateral, promotional giveaways, and newsletters.

· Create impactful large-scale signage for out-of-home (OOH) advertising, sponsorships and community event activations.

· Develop compelling digital content for social media, email campaigns, website, and digital ads.

· Collaborate with the Marketing Director to conceptualize and execute creative campaigns that align with our brand strategy.

· Ensure all designs are consistent with Texwin’s brand guidelines and ethos.

· Utilize storytelling techniques to effectively convey our brand’s message and values.

· Manage multiple projects simultaneously, ensuring timely delivery and high-quality standards.

· Stay up-to-date with design trends and industry best practices to keep our visuals fresh and innovative.

Essential Functions:

· Work with the Director of Marketing to develop and evolve overall creative strategy and concepts.

· Be the design visionary for the organization, proactively thinking about how to improve both internally and externally.

· Work with the Director of Marketing on visual/graphic approach and design for all video content.

· Lead the design approach and execution of print projects (e.g., ads, direct mail, newsletters, collateral, promotional giveaways).

· Work with the Director of Marketing to develop digital and social design elements.

· Lead digital content development for social media, email campaigns, website, and digital ads.

· Lead design and production for static signage in sales yards.

· Lead efforts to ensure deliverables are creative, error-free, on brand, and on time.

· Work with printers and any other outside vendors to ensure projects are printed and delivered in a timely manner.

· Distribute brand guidelines, logos, and digital photos as requested by various departments.

· Lead sales yard design efforts requested by operations.

· Perform all other duties as assigned.

Qualifications:

· Bachelor’s degree in Graphic Design, Visual Arts, or a related field.

· 3-4 years of experience in graphic design field.

· Proven experience as a Graphic Designer with a strong portfolio showcasing a variety of design work.

· Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) on Mac.

· Strong understanding of design principles, typography, color theory, and layout techniques.

· Experience designing for both print and digital mediums.

· Excellent storytelling skills with the ability to create visuals that convey a compelling narrative.

· Strong attention to detail and a passion for creating visually appealing designs.

· Ability to work independently and collaboratively in a fast-paced environment.

· Strong communication and organizational skills.