The Christian Post is the leading Christian newspaper online in America. We keep believers informed of breaking news reports on current events in an objective and fair approach. We want to provide value to our readers through a data-driven and results-oriented approach, through our content, our products and our advertisers. If you are passionate about growing subscriptions and audience, and care deeply about Christian worldview and media, The Christian Post is the place for you.
Primary Responsibilities for the Web Producer, CP Subscriptions
-This position is responsible for building the experiences and tactics to create deeper connections with our subscribers and users across The Christian Post, driving them across our multiple products.
-The position will work across sales & marketing, analytics, newsletters, social media, multimedia and editorial to understand what features and content are delighting audiences, then deploy tactics to move users down the funnel from one-time visitors to loyal and engaged subscribers. Help drive and establish audience engagement Key Performance Indicators.
-Create, implement, and iterate engagement strategies via newsletters, product features like the CP Magazine, advertising, calls to action, and content. Devise and carry out a/b tests to validate and iterate marketing campaigns on our websites, apps, social media, email blasts, podcasts, and videos.
-Build audience segments, target audiences, and implement loyalty models that reward our most active subscribers. Understand customer monetization strategies, retention practices and principles.
-Work with data engineering to use and analyze logged in user data to grow the number of logins and maximize value to both the consumer and the company. Integrate audience feedback into strategy, product development, and communication.
-Able to work with large data sets and analytics platforms. Prior experience with CRMs, ESPs, marketing automation tools and platforms.
Qualifications
• Bachelor’s or equivalent degree
• At least two years proven experience working with digital marketing (preferably in a digital magazine or newspaper)
• Agree with The Christian Post’s statement of faith
• Experience working across teams
• Excellent Communication.
• Demonstrate empathy for customers struggles and challenges
• Intellectually curious
• Resilient in the face of objections
• Energy and Creativity.
• You are good at finding ways to motivate yourself and your teammates.
• Highly organized and able to adapt to changing priorities
• Must be able to work Monday - Friday in Washington DC, 20011
Benefits & Perks
• Medical insurance
• Dental insurance
• Paid maternity and paternity leave
• Paid Time Off
• Sick Leave
Please note that only candidates who answer all application questions below will be considered.
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