What are the responsibilities and job description for the Content Marketing Specialist position at The Plum Tree Group?
PlumTree is looking for a Content Marketing Manager to join our team in our Chicago office. The Content Marketing Manager will be responsible for all web-marketing traffic and generating brand awareness through content creation and promotion.
The ideal candidate will have proven experience managing a team of marketing professionals who create engaging marketing content that can be shared on various platforms, resulting in high website traffic.
Responsibilities:
- Content creation – Create compelling content to engage target audiences through all channels. Use analyzed data to create a captivating marketing strategy for the business.
- Management – Lead the marketing team to deliver a compelling content strategy. Manage content marketing budgets as required by leadership.
- Web expertise – Design and produce stimulating marketing strategies to effectively promote content. Deliver expert brand awareness by evaluating web traffic, and report on the results of marketing activity to create future campaigns.
- Project Management - Manage multiple digital product within the organization
Requirements:
- Bachelor's degree in Marketing or a related field
- 5-7 years of experience in content strategy or a related field
- Superb writing and editing skills with a data-driven and highly analytical view
- Proven experience on various social media platforms
- Creative ideas and superb communication skills
- Extreme attention to detail
About PlumTree:
We help brands design, build & bring to market products,
services and experiences in the digital channel.
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