Head of Industry, Automotive

TikTok
New York, NY Full Time
POSTED ON 3/15/2023 CLOSED ON 10/24/2023

What are the responsibilities and job description for the Head of Industry, Automotive position at TikTok?

Responsibilities

Company Overview:
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has offices globally, including New York, Los Angeles, Chicago, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.

Why Join Us:
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

About the Team:
The enterprise ad sales team works with some of the largest organizations across all categories. They are responsible for enabling advertising on the platform and connecting users with brands.

About the Role:
The Head of Industry serves as the business leader responsible for driving revenue for Automotive advertisers on TikTok. The Head of Industry will develop the go-to-market strategy, prioritize key marketing narratives, and lead a team of sales leaders to deliver revenue targets. They will be responsible for identifying the needs of the business and allocating appropriate resources to drive sustained growth.

Responsibilities:
  • Craft overall strategy to deliver on revenue targets and steer the vertical to increased growth potential
  • Prioritize sales narratives that speak to the needs of your vertical
  • Deep understanding of product to drive enhancements to unlock revenue
  • Bring a consultative approach that will align around a Customer First methodology
  • Provide thought-leadership and mentorship to your team on overall account planning
  • Develop and maintain a strong understanding of key vertical market trends and customer opportunities
  • Develop and lead a national sales team of people managers and individual contributors
Qualifications
  • 10 years of experience in digital advertising, ad sales, or brand marketing, as well as managing large sales teams
  • Willing to work in Detroit, MI or New York, NY with extensive travel across the country
Preferred Qualifications:
  • Strong knowledge of Automotive marketing, sales strategies, product catalog, content management, and operations
  • Experience managing people managers of varying experience
  • Knowledge of agency ecosystem, digital and traditional
  • Ability to foster C-Level executive relationships with a genuine interest in customers’ success
  • Ability to recruit and retain top talent
  • A proven penchant for creative problem-solving
  • Proven track record of high-level negotiation and exceeding sales targets
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations during our recruitment process. If you need assistance or an accommodation, please reach out to us at accommodations@tiktok.com
Job Information
The base salary range for this position in the selected city is $190000 - $260000 annually.



Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.



At ByteDance/TikTok our benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support ByteDancers to give their best in both work and life. We offer the following benefits to eligible employees:



We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.



Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off(PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.



We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

Salary : $190,000 - $260,000

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