What are the responsibilities and job description for the Specialist, Paid Search position at Tinuiti - 2?
Paid Search Division – West Coast / Remote - Full Time
Tinuiti is looking for an ambitious, innovative, and experienced Coordinator, Paid Search to join our rockstar Paid Search team. As a Coordinator, you will play an integral role in delivering strong Paid Search campaigns – the kind of campaigns that provide recommendations that clients can’t stop talking about. Working quickly and on the fly, you’ll support the Director as you wear different hats throughout campaign set-up, daily reporting, and data analysis.
We believe that our Coordinators are here to help us deliver the best Paid Search results possible. If you’re ready to join our cause, we’d love to meet you!
Essential Functions:
- Execute and support Paid Search campaigns, including but not limited to account setup, strategy development, organization, and management.
- Daily use of reporting, analytics, and trend tools
- Campaign set-up: keyword development, ad copy creation & testing, account set-up and restricting, bid and budget management.
- Responsible for all basic tactical execution and campaign audits
- Effectively prioritizes efforts to focus on delivering on the most important things tracks and reports on campaign results, data analysis and participate in weekly client calls
- Consistently look for ways to improve current processes or introduce new approaches that will contribute to the client’s success.
- Utilizing the latest technology tools
Core Competencies:
- Personal Learning - Picks up on the need to change personal, interpersonal, and managerial behavior, seeks feedback, adjusts
- Career Ambition - Knows what he/she wants from a career and actively works on it, makes things happen
- Functional/Technical Skills - Strong functional and technical knowledge and skills within paid search
- Customer Focus - Dedicated to meeting and exceeding expectations to customers, establishes and maintains effective relationships with customers
- Learning on the Fly - Learns quickly when facing new problems, relentless learner, open to change, improves, enjoys challenges and finding solutions
Requirements:
- 1+ years of related paid search work experience
- Advanced computer skills, particularly Microsoft Excel and PowerPoint
- Google Certification (Fundamentals), AdWords Certification
- Experience with paid search platforms like Marin, Kenshoo, DS3 is a plus
Tinuiti is a performance and data-driven digital marketing leader, focused on every aspect of the customer journey across the quadropoly of Google, Facebook/Instagram, Amazon, Apple, and beyond. We believe success requires specialization across all channels, and our offerings cover the full spectrum from paid to earned to owned media. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
FLSA Classification: Exempt
Working Conditions: Working indoors, sitting at a computer for extended periods of time, lifting no more than 10 pounds.