What are the responsibilities and job description for the Web Analytics position at Tranzeal, Inc.?
Job Description
Job Title: Web Analytics Duration: 9 Months contract Location: Santa Clara, CA/ REMOTE
Job Description:
Work closely with survey vendor on analyzing survey data for both brand health and campaign lift
Provide survey insights for both brand health and campaign lift to the brand media team
Collaborate with survey vendor in building out QBRs for brand health and campaign lift performance
Maintain and manage campaign lift set up with survey vendor Identifies opportunities through analysis of the data and turning them into actionable recommendations to drive better performance of our brand media
Skills:
Experience in working for Marketing Analytics or Analytics field Self-sufficient in gathering, normalizing, and analyzing data from multiple data sources to support ad-hoc reporting & analysis, intermediate level SQL skills required
Advanced skills with Tableau, data visualization and profiling – understanding the best way to display data to tell stories for marketers to make data driven decisions
Advanced skills on MS Excel and manual data management Intuitive ability to understand what the data is “telling you” versus just reporting numbers
Attention to detail in verifying accuracy and reliability before broadly publishing dashboard updates and results.
Logical thinker that can organize business requirements into functional specifications for technical implementation
Passion for learning and data analysis – Self-motivated and curious, asking clarifying questions to research issues, business needs, and underlying processes
Excellent communication and PowerPoint skills to present insights, methodologies, and recommendations to executives and business stakeholders
Efficient and strong multi-tasker that can keep up and thrive in a fast paced, high performing organization
Must have analytics background, excel experience, survey data experience Data visualization skills can be flexible
Education:
5 years of related experience & Bachelor's Degree.
Salary : $50 - $55
