MARKETING ASSOCIATE

Truck-Lite
Erie, PA Full Time
POSTED ON 12/12/2022 CLOSED ON 12/22/2022

What are the responsibilities and job description for the MARKETING ASSOCIATE position at Truck-Lite?

Description

Essential Job Functions:

Position should demonstrate a professional and consistent approach to support the company’s culture, mission, values, philosophy, and policies and procedures. Including:

Compliance with company’s policies and procedures.

Contributing to a harmonious working environment, and maintaining good working relationships with co-workers, management, individuals, outside agencies, and others with whom the Warranty and Concerns Administrator may come in contact.


Duties and Responsibilities:

The Marketing Associate position supports the Truck-Lite business both as a key contributor to the brand marketing strategy and as leader of several marketing programs and projects. Core responsibilities include:

  • Leading social media activities for Truck-Lite, which includes social media campaign content development, customer contact mapping and planning.
  • Organizing Tradeshow and customer events, including determining annual event calendar, directing trade show third-party provider leading up to event.
  • Supporting marketing manager with Distributor Marketing Program, including racking and processing Co-Op/ Launch Fund programs, and developing and maintaining In-Store Merchandising offering for WD customers (in-store signage, displays, gondolas, etc.).
  • Maintaining Truck-Lite’s online customer training program (Truck-Lite Training Institute) by actively managing users, refreshing content periodically and coordinating incentive boxes.
  • Managing corporate apparel site and program for customers, sales, and other employees.
  • Assisting marketing manager with monthly departmental budget tracking, invoices, and expenses.
  • Responsible for special projects as needed.

Requirements:

  • 4-year college degree.
  • Minimum three years’ experience in brand management, field marketing, or sales and/or a marketing agency or consulting position.
  • Seeking candidate with strong leadership skills and attention to detail.
  • Ability to write marketing copy for online and offline marketing opportunities.
  • Working knowledge of CMS, CRM, CX and marketing automation platforms.

Additional Information:

Truck-Lite Co., LLC is an Equal Opportunity Employer M/F/Vets/Disabled, committed to a culturally diverse workforce.

Due to International Traffic in Arms Regulations (ITAR) and Export Administration Regulations (EAR) requirements, all candidates must be presently classified as a “US Person" which includes United States citizen; a permanent legal resident (green card holder); or a protected individual (refugee/asylum status).

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