What are the responsibilities and job description for the Director of Marketing & Communications position at USPTA?
Position: Director of Marketing & Communications
Classification: Exempt
Reports to: CMO
JOB DESCRIPTION
Summary/Objective
The Director of Marketing & Communications manages the communications department, including publications, public relations and graphic design, and oversees all written projects produced by the USPTA and its Divisions. This position is also responsible for the maintenance of USPTA websites, producing the monthly ADDvantage magazine, and the coordination of all member communications.
Essential Functions
· Produce and send out USPTA e-news & e-blasts
· Serve as Editor for all USPTA communications including monthly ADDvantage Magazine
· Serve as national staff contact for 17 Division Executive Directors regarding all communication and marketing sent to the membership
· Monitor our content management system for email communications
· Lead and oversee the Merchandise and Trade Show as well as the Awards Program at annual USPTA World Conference
· Lead the creation of all World Conference related assets including signage, banners, programs, etc. as well as advertising efforts surrounding the conference
· Work with our endorsees/partners to communicate benefits and product promotion
· Manage communications department staff and oversee all department projects
· Develop marketing plans for association
· Update and maintain all USPTA websites
· Serve as a member of the senior staff
· Serve as a liaison for the national staff on several association committees
Required Competencies
· Communication expert
· Strong leadership skills
· Performance management
· Strong interpersonal skills
· Strong editing skills
· Keen attention to detail
· Flexibility
· Teamwork capacity
· Strong organizational skills
· Multi-tasking skills
· Time management
· Critical thinking skills
· Project management
· Strategic thinking
Required Education and Experience
· Bachelor’s degree in communications or related field
· 7-10 years of experience working in a management capacity in the communications field
· Advanced computer knowledge including Microsoft Office and Adobe Creative Suite
· Experience creating and maintaining websites
· Skilled in all forms of social media
· Knowledge/experience using AP style guides
Preferred Experience
· Experience with iMIS association management software
· Advanced Degree
· Tennis experience
Supervisory Responsibility
The Director of Marketing & Communications manages the public relations coordinator, graphic design specialist and communications assistant and is responsible for the performance management of those employees.
Work Environment
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, printers, phones, photocopiers, and filing cabinets.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms. This position may occasionally lift up to 25 pounds.
Position Type and Expected Hours of Work
This is a full-time position. Days and typical hours of work are Monday through Friday, 8:30 a.m. to 5 p.m. Some night and weekend committee conference calls are required.
Travel
There is one week of travel required for this position to attend our annual World Conference.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
EEO Statement
The USPTA provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty or status as a covered veteran in accordance with applicable federal, state and local laws. The USPTA complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, and recall, leaves of absence, compensation and training.
The USPTA expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sexual orientation, national origin, age, genetic information, disability or veteran status. Improper interference with the ability of USPTA employees to perform their expected job duties is absolutely not tolerated.
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