Digital Communications Associate

Planned Parenthood Advocates of Virginia (PPAV) is seeking a full time Digital Communications Associate to join our team!

The Digital Communications Associate is responsible for managing social media advocacy, our email program, and both the VA League for Planned Parenthood (VLPP) and PPAV websites in conjunction with the Communications Director. Working closely with community organizers to build sustainable power throughout the Commonwealth of Virginia, the Digital Communications Associate fully integrates supporters across a range of online and offlineengagements.

The Digital Communications Associate is responsible for helping Planned Parenthood Advocates of Virginia reach and grow a network of activists that are responsive and engaged.

The ideal candidate is someone who has a desire to engage PPAV and VLPP supporters and underrepresented populations through online engagement and digital organizing tactics, does not shy away from new challenges, and has a “Can Do” attitude and positive energy that will reflect in all projects and representation of the organization. We are seeking someone who understands digital communications and finds innovative ways to create graphics using the Planned Parenthood branding. 

Quick learners who will meet new challenges with ambition and creativity are encouraged to apply. 

This position requires local travel throughout the state as applicable and some evening and weekend hours are required. All members of the PPAV team contribute to our electoral work prior to elections through door knocking and other team events. 

Duties and Responsibilities:

• Supports the advocacy and organizing team to develop and implement digital strategic plans for campaigns, with a focus on growing and engaging new audiences and expanding the reach of the organization’s social media
• Create and develop engaging content – including email and Tik Tok scripts and videos, SMS alerts, blog posts, social media graphics, video, etc. to reach targeted audiences
• Maintains and updates all social media channels, as well as PPAV and VLPP websites
• Creates and manages social media strategy
• Works with field team to collect engaging video content from on the ground
• Develops and manages advocacy email content and schedule
• Edits online action pages (petition pages, sign-up forms, etc.)
• Adjusts content and strategies when needed to respond to breaking news
• Performs other duties as assigned in support of promoting digital work
• Digitally support volunteer teams in remote areas or places where organizers are not on the ground

Additional Qualifications Required: 

• Well organized and strong attention to detail
• Creative eye for graphic design and developing content across a variety of channels and platforms (Canva experience preferred), with proven ability for quick turnaround
• Proficiency in MS Office and Google suite required
• Proficiency in the strategic use of Facebook, X/Twitter, Instagram and Tik Tok
• Ability to create and execute digital plans and campaigns that complement field activities
• Ability to manage multiple tasks and deadlines as well as work in a fluid and fast-paced environment
• Good interpersonal and communication skills that enable work in a collaborative and
• multi-faceted team environment
• Commitment to reproductive health and rights for all Virginians. Understanding race, class, gender, and other equity issues as part of our work, as well as the impact these structural issues have on our collective work environment by doing work through an intersectional lens
• Ability to work independently and as part of a team
• Experience with collecting, editing and publishing video content a plus

Benefits include:

• Medical Insurance
• Vision Insurance
• Dental Insurance
• 401k matching
• Employer sponsored life insurance
• 9 paid holidays per year
• Paid Time Off
• Employer Assistance Program

DIVERSE CANDIDATES ARE ENCOURAGED TO APPLY

Virginia League for Planned Parenthood is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment, and does not discriminate against any employee or applicant for employment on the basis of race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. 

Planned Parenthood is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.