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Copywriter

Worldgroup Careers MWT
Miami, FL Full Time
POSTED ON 7/5/2023 CLOSED ON 1/17/2024

What are the responsibilities and job description for the Copywriter position at Worldgroup Careers MWT?

About McCann:

McCann is one of the greatest and most storied agencies on the planet. Our mission is to help brands earn a meaningful role in people’s life and throughout our history, we have always stood for The Truth Well Told. In a post-Covid, always on, consumer-driven world, establishing a clear and powerful brand truth has never been more relevant for marketers.  However, what ‘well told’ means, how we work to communicate a brand’s truth, has changed immeasurably. Today we need to consider all channels and platforms where consumers are engaged, involve consumers in the shaping and telling of the brand story as well as create and inspire magnetic content for our clients’ brands. The secret to successfully service our clients is now (more than ever) help them harness every available tool in the marketing toolbox to materialize all that into concrete business results.

 

Position Description Summary:

A creative experience of 1-3 years working in advertising agencies is a critical requirement. The client is a large international airline of South American origin. You will be responsible for the translation and transcreation of Spanish written communications and ads, for English-speaking markets. This position is the only US-based creative within a 20 strong creative team in South America. You will interact daily with the Spanish-speaking central team in South America, but no copy needs to be developed in Spanish, all in English.On top of your day-to-day duties, you will be also required to collaborate in broader ideation and concepting for several projects as member of the broader creative pool.

Please submit both your resume, creative portfolio and at least 3 references from clients and/or direct supervisors.

 

Equal Opportunity Employer

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