Supervisor, Content & Digital Investment

Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

This position requires a highly motivated, entrepreneurial person to lead the day to day management of one major account overseeing all aspects of digital execution. This individual will develop/ deliver/ inspire Zenith’s vision of Live ROI as a mantra and help champion that spirit to their team, while positioning Zenith Media as an Interactive strategy leader.

Responsibilities:

• Guide & drive investment strategies and help to set overall objectives
• Build, maintain and grow client relationships and client business
  • Supervise, direct and review the development and implementation of specified media plans by planners & assistants
• Perform in-depth target analysis activities including analyzing site information and demographics particular to client needs
• Perform scheduled optimization efforts for online media campaigns as well as troubleshooting, ad delivery, and ad performance
• Lead client presentations and media meetings and providing timely insight into weekly media results
• Ensure key information is provided to team in a timely manner including any client issues, internal agency issues, vendor issues, etc
• Provide and/or guide strategic input for all plans internally and externally
• Help set negotiation strategies
• Build and maintain relationships with media publishers and internal agency counterparts
• Demonstrate problem solving and intervention when necessary
• Play active role in major media pitches for new business
• Understand and adopt new media trends and/or processes for clients and for Zenith Media
• Maintain a knowledge of all ad serving platforms across platform: Medialets, Vindico, DFA
• Review site invoices and work with Accounting and Account Services to ensure accurate payment and prepare campaign reconciliations
• Assist in developing Zenith Media team members into highly respected and trusted team members by helping to grow their skill-sets and thought-processes
  • Motivate, develop, train and help to evaluate team members
• Knowledge-sharing with all team members for best practices
• Continuously search for opportunities to be positive and to share the positive side to every situation
• Accurate and timely reporting of billable and non-billable time for self and direct reports

• A minimum of 3 years of online media planning and negotiating experience in an interactive agency
• Bachelor’s Degree in advertising, marketing or related program a plus
• Excellent presentation, negotiation, and communication skills
• A complete knowledge of interactive marketing concepts and practices as well as a familiarity with offline media concepts
• Strong mathematic and analytical skills
• Proficiency in Microsoft Excel, Word and PowerPoint
• Experience with 3rd Party Adserver (DFA Certified preferred)
• Working knowledge of online research tools such as Nielsen, @Plan, AdRelevance and other media software tools
• The ability to multi-task on numerous accounts, often with minimal direction
• Experience analyzing complex data, market research, and formulating actionable plans
• Effective time management and organizational skills, as well as strong attention to detail
• The ability to work well with a team; function as a leader, and also work independently

All your information will be kept confidential according to EEO guidelines.