Campaign Manager

Zeta Global
Nashville, TN Remote Full Time
POSTED ON 4/23/2024

WHO WE ARE

Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.

THE ROLE

The Campaign Manager will be responsible for the quality and delivery of a campaign for a client including tactical recommendations, campaign management, campaign development, QA, and reporting, calling on specialist roles when necessary (e.g., Creative). This is a role to work in a fast-paced technology support environment using innovative technologies while having the ability to work with enterprise clients face-to-face. Creative problem solving and troubleshooting skills will lead to success in this position and future advancement! Ideally, you will work hybrid in our Nashville, TN office

Responsibilities:

  • Gathering campaign requirements, timelines and finalizing briefing
    • Coordinate with cross functional team to drive email development
  • Managing the creative process if required
  • Analyze provided HTML assets and revise where necessary
  • Campaign configuration
  • Audience creation, management, and data troubleshooting (not responsible for the data integrity - BSA)
  • Quality Assurance and testing of campaign
  • Campaign performance tracking & reporting
  • Management of campaigns and communications of time, scope, cost
  • Managing & maintaining campaign documentation
  • Client and internal training on campaign process, platform tools & custom applications
  • Campaign/trigger monitoring & issue resolution management
  • Internal & external training of platform, tools & custom applications
  • Day to day support of specific platform & custom applications for self-deployment clients
  • Beta testing Product features and upgrades
  • Active participation in internal and external calls to understand upcoming projects or campaigns

Experience:

  • 1-3 years related full-time experience in customer support or client services environment
  • Must have strong understanding of customer service standards
  • Must have strong critical thinking skills
  • Working knowledge of HTML
  • Self-starter who requires minimum supervision
  • Strong written and oral communication skills
  • Must have the ability to multi-task and prioritize work independently
  • Familiarity with project management methodologies; understanding of scope, requirement gathering, dependencies, and scheduling work
  • Must have a high attention to detail with the ability to produce flawless work in rapid succession
  • Must possess effective communication skills when speaking to technical and non-technical

Not required but a plus:

  • Knowledge and experience with basic Adobe Photoshop functionality
  • Exposure to relational database structure (primary and unique keys, sister table joins)
  • Knowledge of email best practices

Qualifications:

  • Bachelor's degree
  • Proficient in Microsoft Office applications, especially Excel and Outlook

SALARY RANGE

The salary range for this role is $45,000.00 - $50,000.00, depending on location and experience.

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.

We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/

ZETA IN THE NEWS!

https://zetaglobal.com/press/?cat=press-releases

#LI-MR1

#LI-Hybrid

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