Sample Job Description for Associate Director of Sales & Marketing
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Associate Director of Sales & Marketing Job Overview
Associate Director of Sales & Marketing Job Description Sample
Oversees an organization's sales and marketing programs.
JOB LEVEL
M03
EDUCATION/DEGREE
Bachelor's Degree
REPORTS TO
Top Management
Salary Range
BASE 50%
$180,400
TOTAL 50%
$213,120
Job Responsibilities for Associate Director of Sales & Marketing
Develops strategic sales and marketing objectives. Establishes sales territories and quotas, manages budgets and evaluates sales performance. Manages and develops marketing programs and materials such as advertising, event support and online promotions.
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View Job Description Templates of Similar Jobs
| Job Title | Job Description | |
|---|---|---|
| 1 | Sales Program Manager | The Sales Program Manager implements processes, tools, and structures to support the sales organization's operations. Manages the sales teams and supporting operations required to implement the organizational sales strategy, drive revenue growth, and accomplish financial objectives. Being a Sales Program Manager monitors the industry, business environment, competitors, and customers to develop action plans for expanding and retaining the customer base. Conducts long-term and short-term goal setting for teams and individuals and uses data to measure and monitor sales processes, identify issues, and enhance performance. In addition, Sales Program Manager uses customer feedback and insights to collaborate with internal stakeholders to identify and suggest new products. Builds and develops effective sales and support teams with recruiting, mentoring, and training. Participates in meetings, presentations, and demos to support or close strategic or high-value sales. Typically requires a bachelor's degree. Typically reports to a director. The Sales Program Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Sales Program Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. |
| 2 | Strategic Sales Director | The Strategic Sales Director sets short- and long-term sales strategies and evaluates effectiveness of current sales programs. Directs and oversees an organization's sales policies, objectives, and initiatives. Being a Strategic Sales Director requires a bachelor's degree. Recommends product or service enhancements to improve customer satisfaction and sales potential. In addition, Strategic Sales Director typically reports to an executive. The Strategic Sales Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. Working as a Strategic Sales Director typically requires 5+ years of managerial experience. |
| 3 | Sales Coach/Trainer I | The Sales Coach/Trainer I designs and delivers training sessions on company products, business practices, and other topics as needed. Ensures the maximum effectiveness of the sales force by developing and implementing training programs. Being a Sales Coach/Trainer I requires a bachelor's degree in a related area. Monitors and reports on the effectiveness of training programs and may conduct initial needs analysis. In addition, Sales Coach/Trainer I typically reports to a supervisor or manager. Working as a Sales Coach/Trainer I typically requires 0-2 years of related experience. Works on projects/matters of limited complexity in a support role. Work is closely managed. |
| 4 | Expert/Consultant Level Sales Engineer | The Expert/Consultant Level Sales Engineer assesses potential application of company products or services and offers solutions that meet customer needs. Generates new business and ensures growth of existing accounts. Being an Expert/Consultant Level Sales Engineer provides technical training to clients and communicates customer feedback for future product developments. Researches and presents reports showing potential customers the cost benefit of purchasing company products or services. In addition, Expert/Consultant Level Sales Engineer uses technical knowledge of product offerings to support and build sales. Requires a bachelor's degree in area of specialty. Typically reports to a manager or head of a unit/department. Working as an Expert/Consultant Level Sales Engineer typically requires 10+ years of related experience. Works on advanced, complex technical projects or business issues requiring state of the art technical or industry knowledge. Works autonomously. Goals are generally communicated in "solution" or project goal terms. May provide a leadership role for the work group through knowledge in the area of specialization. |
| 5 | Intermediate Sales Analyst | The Intermediate Sales Analyst researches and evaluates current economic conditions that may affect the organization's ability to sell its products or services in the marketplace. Prepares sales forecasts and collects and analyzes data to evaluate current sales goals. Being an Intermediate Sales Analyst recommends changes to current sales techniques, procedures or promotional efforts based on market research and new trends. Assists in the development of sales quotas and forecasts for the sales team. In addition, Intermediate Sales Analyst requires a bachelor's degree. Typically reports to a supervisor or manager. Working as an Intermediate Sales Analyst typically requires 2 to 4 years of related experience. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. |
Associate Director of Sales & Marketing Skills & Proficiency Level
| Skills | Proficiency Level |
|---|---|
| Business Acumen | Level 3 |
| Products And Services | Level 3 |
| Financial Acumen | Level 3 |
